Dentsu Impact appoints Sumit Negi as ECD

In OOH News By M4G Bureau - August 09, 2018

Sumit has been hired to handle the creative output of Maruti Suzuki mandate

Mondelez India OOH mandate in fluid state

In OOH News By M4G Bureau - August 09, 2018

Following the Rs 450 crore Mondelez India traditional media duties shifting from Carat India to GroupM’s media agency Wavemaker, there is some speculation going on as to which agency will handle the brand’s OOH duties

Delhi HC mandates FIITJEE to display disclaimer with Metro station branding

In OOH News By M4G Bureau - July 12, 2018

Further, the disclaimer is to be displayed in the same font, colour and size as that of the FIIT-JEE brand display at the Metro station

Madison Media wins Continental Coffee media mandate

In OOH News By M4G Bureau - May 31, 2018

Madison Media won this account and will handle the duties across media – Print, TV, Radio, Cinema, OOH, Digital. The account is estimated to be Rs 25 crore per annum across all media

Happy mcgarrybowen bags integrated mandate for IndiaMART

In OOH News By M4G Bureau - May 22, 2018

The agency will be responsible for building up the brand’s growth plans through multimedia campaigns including OOH

Ogilvy Bangalore wins the communication mandate for Chumbak in India

In OOH News By M4G Bureau - April 30, 2018

The first campaign is expected to be out during Diwali season this year

British Council appoints Carat India to handle their media mandate

In OOH News By M4G Bureau - April 11, 2018

The agency will work on enhancing the reach of their work, make new connections and new stories, and inspire millions of young people to develop relationship and connections

Ogilvy Mumbai wins creative mandate for Shemaroo Entertainment Limited

In OOH News By M4G Bureau - March 08, 2018

The account will be handled by Mumbai office

Happy mcgarrybowen wins integrated creative and media mandate for BharatBenz Trucks and Buses

In OOH News By M4G Bureau - February 15, 2018

The agency has been brought on board to manage the integrated mainline and digital communication mandate for BharatBenz trucks and buses, along with the media duties for the brand

Jabong’s ‘Big Brand Sale’ writ large on OOH canvas

In Gallery By M4G Bureau - February 08, 2018

The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units