‘Engage innovators at campaign ideation stage’

In OOH Solutions By Pray Jani - June 04, 2021

Provas Kumar Ghosh, Founder and Director, Sai Hitech Advertising calls for innovators and fabricators to be involved by agencies at the early stage of a campaign rollout.

‘Mounters have a key role cut out in campaign ideation’

In OOH Solutions By Pray Jani - May 27, 2021

Satish Hooda, Founder of Raj Roshan sees a more meaningful engagement of innovators and mounters in campaign ideation and rollout plans.

Meet the latest heavy lift champion: Amazon Prime’s Coolie No1!

In Campaigns By Bhawana Anand - January 04, 2021

Ideated and handled by Active Media Innovations, the campaign successfully caught the audience attention

Amazon creates stir with OOH innovation for Mirzapur 2 launch

In Campaigns By Bhawana Anand - November 11, 2020

Ideated and executed by Active Media Innovations, the innovation was designed to bring back the flavor of the show

butterscotchmango in strategic alliance with mar-tech platform

In OOH News By M4G Bureau - October 07, 2020

The partnership brings together deep skills in business and technology strategy, product ideation, technology development and deployment to help support clients through successful transformations

Jeep India celebrates Ganeshotsav with a 162 feet long, 185 feet wide, Ganesha

In Campaigns By M4G Bureau - September 08, 2020

The idea was to create a larger-than-life, ode to the ultimate remover of obstacles using Jeep Compass SUVs

Vi plans for high decibel marketing campaign to promote new identity

In OOH News By M4G Bureau - September 08, 2020

Beginning with TV and Digital campaigns, the marketing plans include multimedia campaign to launch in next few weeks

Maha Metro to host a webinar to explore business ideas in Nagpur metro

In OOH News By M4G Bureau - August 11, 2020

In webinar, the corporation will share branding and advertising opportunities for businesses to increase awareness and enhance branding

Big ideas derive from biggest problems

In Viewpoints By Bhawana Anand - July 27, 2020

Raj Kamble, Founder and Chief Creative Officer at Famous Innovations shares the role of creativity in OOH advertising industry in this global Covid19 situation

Times OOH announces free creative services for Outdoor campaigns

In OOH News By M4G Bureau - June 01, 2020

The idea is to help their Clients make a quick and strong comeback