InLinkUK debuts in London; Wi-Fi kiosks double up as advertising media

In Digital OOH By M4G Bureau - June 29, 2017

Intersection is working with telecom provider BT and outdoor advertising company Primesight to replace over 1,000 pay phones in major UK cities with InLink kiosks.

Noida Toll Bridge Company invites EoI for DND Flyway media rights

In OOH News By M4G Bureau - May 23, 2017

The media include unipoles, overhead signages, public utilities, flyover panels, kiosks etc.

Lavkush Enterprises bags sole ad rights on electric pole kiosks in Lucknow

In OOH News By Rajiv Raghunath - March 30, 2017

The pole kiosk media lends itself to advertising by a whole gamut of national and local brands

Harpic goes outdoor to propel the hygiene drive

In Campaigns By Satarupa Chakraborty - February 27, 2017

The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards, bus shelters, pole kiosks and unipoles were used in tandem with the Area Prioritizer software to build the most impactful visibility for the campaign.

RAW Pressery spreads health message at Pinkathon

In Campaigns By Satarupa Chakraborty - December 03, 2015

Mumbai-based RAW Pressery tied up with SBI Pinkathon Pune to roll out some innovative brand activations through kiosks, banners and life-size dummies of juice bottles. Executed by Brand Evosys, the activations mixed the"health” aspect of both the juice brand and the event that helps in spreading awareness about breast cancer among women.

PayUmoney's campaign invites people to save more

In Campaigns By Satarupa Chakraborty - November 23, 2015

Launching a massive outdoor campaign in Delhi and Bangalore, smartphone app PayUmoney has used almost all formats like hoardings, BQS, MUPI, pole kiosks etc. Executed by Laqshya Media Group, the campaign has been rolled out in the busiest parts of the cities.

RD Outdoor bags sole rights of Allahabad City railway station

In OOH News By Satarupa Chakraborty - November 05, 2015

Allahabad-based RD Outdoor bags the sole rights on hoardings, kiosks and hanging boards of Allahabad city near Ramgarh station. Among the three railway stations in Allahabad, the company now has sole rights over two stations with Allahabad main being the first.

JadeBlue goes to 11 cities to showcase summer collection

In Campaigns By Nabamita Chatterjee - April 14, 2015

The brand has taken up more than 50 sites for two months using formats like billboards, kiosks, and standees for the campaign

Chivas Regal 18 makes a telling statement at Mumbai airport's T2

In OOH News By VJ Media Bureau - April 02, 2015

An eye-catching promotional kiosk has been created in the airport's duty free area

Creating a sublime effect

In Campaigns By Chanda Kumar - December 31, 2014

Sublime House of Tea recently held a tea-tasting activity at the UB City, Bangalore, where the event successfully created curiosity among passers-by and enticed them to find out more about the brand and its product range.