OOH beeps loud on Ridlr's radar

In OOH News By Bhawana Anand - July 08, 2015

Sachin Singh, Marketing Head- North, Birds Eye Systems, talks about the brand's OOH strategy

Srishti Group bags ad rights at Belgaum, Hospet & Hubli rly stations

In OOH News By VJ Media Bureau - July 07, 2015

Founder Director S Kumar says the win deepens Srishti Group's footprints in the South, especially in Tier II & III cities where business growth opportunities are growing

Smita Jha to set the tone for OAC 2015 deliberations

In OOH News By VJ Media Bureau - July 07, 2015

Smita leads the Entertainment & Media Practice at PwC India. She has over 21 years of media experience in this sector and leads projects in consulting relating to strategy -- entry, growth & expansion, business planning, operational efficiencies, cost reduction and regulation for media companies.

Zoom TV projects big picture on Mumbai streets

In Campaigns By VJ Media Bureau - July 07, 2015

Bright Outdoor Media has executed the campaign in Mumbai, using a mix of hoardings, bus shelters, bus back panels and platform boards

OAC 2015 to feature all new StreetTalk OOH Thought Leaders Contest

In OOH News By VJ Media Bureau - July 06, 2015

Attractive prizes to be won; Also, first 200 delegates registered to attend OAC 2015 will receive Rs 500 worth gift vouchers or Rs 500 cashback via PayTM

Signpost India wins rights on 98 prime bqs in Bhopal

In OOH News By VJ Media Bureau - July 06, 2015

Signpost India has signed an exclusive 8-year contract with Bhopal City Link Ltd (a subsidiary of Bhopal Municipal Corporation) for the 98 bqs

99Acres.com looks to rebuild OOH presence

In OOH News By Bhawana Anand - July 06, 2015

After getting overwhelming response on their last campaign launched in 2008, 99Acres.com, a real estate online portal, leveraged the OOH medium, this time on a much larger scale. Around 25-30% of the budget was channelled to this medium to create a localised approach as well as to support its 360 degree campaign. Sumeet Singh, Senior VP Marketing, Corporate Communications & Alliances, Info Edge India, shares the tale of their comeback on OOH in detail with Bhawana Anand.

Madison Media bags media AOR of Shaadi.com

In OOH News By VJ Media Bureau - July 03, 2015

The win including OOH duties

OAA 2015 Group B judging today

In OOH News By VJ Media Bureau - July 03, 2015

The Jury of the Outdoor Advertising Awards (OAA) 2015 meet in Mumbai to judge entries in Group B

Jealous 21 makes a style statement in Mumbai, Pune

In Campaigns By Preethika Kotian - July 03, 2015

Mumbai-based Jaaguar Media Solutions has executed the campaign