Shalimar Advertisers to semi-brand Huda City Center metro station

In OOH News By Satarupa Chakraborty - May 04, 2016

HUDA City Center metro station under DMRC will soon be semi-branded with national brands for which Shalimar Advertisers have won the rights and will be offering other OOH formats also within the station premises.

Gemini Oil goes in for stadium branding at IPL

In OOH News By Satarupa Chakraborty - May 04, 2016

With its partnerships with Rising Pune Supergiants, Gemini Oil went into extensive stadium branding in the grounds where the team played.

Airtel creates 4G speed at bus shelters in Chennai

In OOH News By Daya Kingston - May 03, 2016

Executed by Prakash Arts with Milestone as the creative partner, Airtel chose four prominent bus shelters on the OMR stretch for the 4G campaign.

Prakash Arts unveils a Foot-Over-Bridge on Adugodi Road, Bangalore

In OOH News By Soneeta Sethi - May 03, 2016

The media rights on the bridge resides with Prakash Arts Pvt Ltd, where the 75'x10' space on the FOB provides an excellent advertising opportunity with great visibility and huge traffic flow throughout the day.

TATA Motor's Tiago arrives via OOH

In Gallery By - May 02, 2016

Tata Motors launches its new model Tiago in a multi-city multi-format OOH campaign executed by Platinum Outdoor.

TATA Motor's Tiago arrives via OOH

In Campaigns By Satarupa Chakraborty - May 02, 2016

Tata Motors launches its new model Tiago in a multi-city multi-format OOH campaign executed by Platinum Outdoor.

OLA Micro's train wraps ask commuters to beat odd-even rule in Delhi

In Campaigns By Satarupa Chakraborty - May 02, 2016

OLA launched the OOH campaign of its latest cab service, OLA Micro on metro train wraps of DMRC's Line II.

Pioneer Outdoor to let out 6 FOBs for advertising in Bengaluru

In OOH News By Satarupa Chakraborty - April 28, 2016

Pioneer Outdoor shared that it plans to let out 6 FOBs in Bengaluru and in talks with various brands to advertise through them.

Milind Pathak to speak on mobility & OOH at OAC 2016

In OOH News By VJ Media Bureau - April 28, 2016

Milind Pathak, Chief Operating Officer at Madhouse - South Asia, will speak on the topic"Will integration of mobility solutions with OOH deliver brand message more effectively? The way forward” and moderate a panel discussion on the same topic

OOH industry sceptical of BBMP's push for new ad policy

In OOH News By VJ Media Bureau - April 28, 2016

Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH business landscape is cluttered and largely unregulated, it poses big risks to the industry's future business prospects.