Results For "i"
7489 News Found
Travellers enjoy Samsonite's VR game at Sydney airport
In Digital OOH By Rajiv Raghunath - April 21, 2017
Samsonite's VR game immerses travellers into three Paris locations with Oculus Rift VR headsets and was designed by oOh!media's experiential agency oOh! Edge as part of an activation created collaboratively with Posterscope and Dentsu Mitchell.
Park Avenue deo wafts through the OOH air
In Campaigns By Rajiv Raghunath - April 20, 2017
MOMS Outdoor Media Solutions planned and executed the Park Avenue deo campaign that ran for 14 days in six key cities -- Mumbai, Delhi, Kolkata, Bengaluru, Hyderabad and Chennai.
oOh!media, APN Outdoor merger likely to be completed in July
In Digital OOH By M4G Bureau - April 20, 2017
The combined entity will become Australia's largest outdoor operator, with more than 50% market share.
Total Quartz takes cue from badminton to highlight car fitness mantra
In Campaigns By M4G Bureau - April 19, 2017
Posterscope India has planned and executed the campaign using a mix of billboards, gantries, unipoles and pillars for impact and bus shelters, bus wraps and mobile vans for reach.
Augmented reality is adding a new string to OOH bow
In Digital OOH By M4G Bureau - April 19, 2017
AR can turn the device in people's hands into an interactive platform that bridges the online and the offline worlds
Mumbai Metro One gets nod for rebranding more stations
In OOH News By M4G Bureau - April 18, 2017
The rebranding exercise that entails adding a prefix to the existing station name would fetch the company additional revenues