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7495 News Found
2,000 sq.ft Piccadilly Circus billboard programmed to flash ads as per audience profile
In Digital OOH By M4G Bureau - October 20, 2017
Built-in cameras will analyse approaching vehicles—make, model and colour—and serve pre-programmed ads aimed at the person it presumes is behind a particular kind of wheel.
Colors Super casts Bigg Boss Season 5 on OOH canvas
In Campaigns By M4G Bureau - October 20, 2017
The campaign is aimed at building audience for the reality show
Havas Media wins integrated media mandate of Sterling Holiday Resorts
In OOH News By M4G Bureau - October 18, 2017
The mandate entails building integrated communications around Sterling Holiday Resorts’ experiential holidays
DOOH continues northbound journey in Australia
In Digital OOH By M4G Bureau - October 18, 2017
Digital revenue is sitting at 46.0% of total net media revenue year-to-date, as per OMA statement
OPPO engages youth through Selfie Booths at colleges & malls
In Campaigns By M4G Bureau - October 18, 2017
Conceptualised and managed by ITW Consulting, the activity will be conducted in 11 cities over a period of 6 months
NY-based Horizon Media launches audience targeting platform AMP
In OOH Solutions By M4G Bureau - October 17, 2017
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and Digital OOH placements
Australia’s APN Outdoor brings on board James Warburton as chief executive
In OOH News By M4G Bureau - October 17, 2017
Warburton has held chief executive roles with V8 Supercars, Ten Network and Universal McCann
Tanishq dazzles OOH with The Padmavati Collection
In Campaigns By M4G Bureau - October 17, 2017
OMI planned and executed the 3-week campaign in more than 25 cities
Patna civic body asserts no let-up on steps to bring down unauthorised media
In OOH News By Bhawana Anand - October 17, 2017
Patna Municipal Corporation has asked media owners to furnish documents supporting their ownership claims
American Express highlights ‘Lifelong Rewards’ for customers
In Gallery By - October 16, 2017
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion