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COLES 360 supercharges retail screens through Broadsign
In Digital OOH By Rajiv Raghunath - November 22, 2023
Over the coming months, Coles will migrate approximately 600 panels onto the Broadsign platform
Panasonic Life Solutions India partners with DDX Asia expo
In OOH News By M4G Bureau - November 22, 2023
Panasonic’s System Solutions Division (SSD) is exhibiting its advanced digital display solutions at the expo that will be held at Nehru Centre, Mumbai on Dec 8-9
Sapphire Media tunes into 92.7 BIG FM
In OOH News By M4G Bureau - November 21, 2023
The move bolsters the company’s efforts to diversify its multi-channel media presence across markets
WOO heads to Cape Town for first in-person Africa Regional Forum, registration open
In OOH News By M4G Bureau - November 20, 2023
The Africa Forum will take place on March 11-13, 2024 at Westin Cape Town hotel in the shadow of Table Mountain and overlooking Table Bay
easyboard to display innovative CMS range at DDX Asia expo
In OOH News By M4G Bureau - November 20, 2023
Enterprise class digital signage and DOOH CMS solution provider easyboard will showcase its easy to use digital signage software solution at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.
IOAA appoints Praveen Vadhera as CEO
In OOH News By M4G Bureau - November 20, 2023
Praveen Vadhera commands 30+ years of agency experience in the realms of brand building, branding & design, OOH media, shopper marketing & retail design, behavioural analytics, experiential brand intervention, exhibitions and designing technology oriented solutions for brands.
M4G OOH Quizathon to be conducted live on Media4Growth on November 24
In OOH News By M4G Bureau - November 20, 2023
Attractive prizes beckon participants in this online open OOH Quiz contest
Entertainment & leisure industry spends 2.5 times more on OOH in the UK than any other industry: 75Media analysis
In Research By M4G Bureau - November 20, 2023
McDonald’s is the largest individual spender on roadside ads
Xtreme Media’s Experience Centre in Guwahati is emblematic of Indian DOOH’s onward march
In OOH Solutions By M4G Bureau - November 17, 2023
Showcasing of cutting-edge digital display solutions is a catalyst for DOOH expansion
‘Go beyond conventional ads to get the ‘heads-down’ generation’
In Digital OOH By M4G Bureau - November 17, 2023
Gautam Bhirani, Founder and CEO of Tagtalk.ai, believes that the role of content and engagement in out-of-home and digital display media has evolved dramatically to cater to a demographic deeply immersed in digital devices. So brands need to acknowledge this and accordingly strategise their communication.