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7506 News Found
Pioneer Publicity wins rights on 258 bqs in Mumbai
In OOH News By Bhawana Anand - April 23, 2018
The entire lot of bqs with backlit media is located at vantage points in the city that will be of interest to a gamut of advertising brands.
‘Lost in Space’ carves its own space in the outdoor
In Campaigns By M4G Bureau - April 23, 2018
The campaign, which was launched internationally with a big rollout in India, marked an impressionable presence in Delhi, Mumbai and Bengaluru markets. Kinetic India handled the media buying and execution of the campaign in India
Clovia raises a bold question to Delhi girls
In Gallery By Bhawana Anand - April 22, 2018
With an aim to raise the awareness about right cup sizes and to start a conversation about it, the brand opted for cup branding targeting college goers in Delhi NCR
‘Airports are an incredibly efficient media environment’
In Viewpoints By Rajiv Raghunath - April 21, 2018
Robbie Dery, Group Director, oOh! Fly, the airport media arm of Australia’s oOH!, shares his thoughts on the different dimensions of airport advertising and how digital media is transforming the business
SDMC opens tender for Unipole Cluster & Toilet Blocks
In OOH News By M4G Bureau - April 20, 2018
The tender property spread across major locations of Delhi & NCR will be given for 3+2 years of duration
‘OOH plus mobile retargeting works well for QSR brands’
In Research By M4G Bureau - April 20, 2018
When OOH leverages aggregated and anonymised mobile location data, the medium will offer quick-service advertisers a highly visible and measurable medium that drives sales directly to franchises
Hasiru Dala Innovations partners RCB, others in flex recycling
In OOH Solutions By Bhawana Anand - April 20, 2018
Hasiru Dala Innovations—a non-profit engaged with marginalised waste workers in Bengaluru, handles the complete waste management at the Chinnaswamy Cricket Stadium, and transports the used flex to another NGO Swabhinann
Clovia raises a bold question to Delhi girls
In Campaigns By Bhawana Anand - April 20, 2018
With an aim to raise the awareness about right cup sizes and to start a conversation about it, the brand opted for cup branding targeting college goers in Delhi NCR
Activa 5G scripts the language of love
In Gallery By - April 19, 2018
The brand has launched a 360 degree ad campaign - ‘Love Is Growing’ -- for its Activa 5G. The campaign’s objective is to showcase the universal love for Activa
Ludhiana MC working on plan to implement new ad policy
In OOH News By M4G Bureau - April 19, 2018
While the policy implementation has to be completed in two months’ time, the final approval and implementation will take some more time as each city of Punjab is unique in landscape