Zitcha, Broadsign partner to drive global in-store retail media market

In Digital OOH By M4G Bureau - November 30, 2023

New advertising technology integration delivers global omnichannel retail media solution

Madison Loop wins integrated account of Oberoi Realty

In OOH News By M4G Bureau - November 30, 2023

The agency will oversee creative, digital media, social media and performance marketing for the client

Unilumin, DC Systems to exhibit latest display tech at DDX Asia expo

In OOH Solutions By M4G Bureau - November 29, 2023

Networking solutions company Unilumin and DC Systems, the leading LED products supplier, will showcase their latest display technologies and solutions at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

We believe in the might of DOOH: Junaid Shaikh

In Gallery By - November 29, 2023

Junaid Shaikh, Managing Director, Roshanspace speaks about the company’s newly launched iconic ProDigi TWINN on the busy BKC-Chunabhatti connector in Mumbai, in conversation with Mohit Manghnani.

Pikasso Italia wins Euroma2 exclusive mall DOOH advertising concession

In Digital OOH By Rajiv Raghunath - November 29, 2023

Euroma2 is one of the top lifestyle malls in Rome

‘Cost alone can’t be a consideration when choosing a digital display solution’

In Viewpoints By M4G Bureau - November 28, 2023

Pankaj Bellad, Business Head – LOGIC asserts why it’s important for buyers to understand all the critical aspects of a digital display solution to get the best long-term returns on their investments, in this exclusive conversation as part of the ‘Insights @ Digital X’ series presented by DDX Asia.

WOO adds new members from Africa, Europe, Asia, US and Australasia

In OOH News By M4G Bureau - November 28, 2023

WOO Chief Operating Officer Mark Flys says: “We are delighted to see such a wide range of new members joining us from across the world”.

UAE DOOH major BackLite Media to integrate inventory with LMX SSP

In Digital OOH By M4G Bureau - November 27, 2023

“This new partnership has further opened up our programmatic inventory to the rest of the world,” says Sean Gadsby, Head of Programmatic, BackLite Media

Hush Puppies Basset Hound roams the streets of Gurugram

In Campaigns By M4G Bureau - November 27, 2023

A gigantic Basset Hound-themed van circled the streets of Gurugram capturing eye-balls, leaving a trail of smiles and wonder

The Crown Estate lights up London’s West End with delightful Christmas pigeons OOH spot

In Digital OOH By M4G Bureau - November 27, 2023

The campaign debuted with a 10-minute takeover of the Piccadilly Lights, using Ocean’s DeepScreen OOH activation to create a delightful, bespoke 3D story