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7510 News Found
Skinn by Titan wafts gently in the outdoors
In Gallery By M4G Bureau - September 28, 2018
OMI, the outdoor agency arm of Laqshya Media Group, has executed the multi-city brand campaign
JCDecaux unveils The Kensington, a unique, sculptural digital canvas
In Digital OOH By M4G Bureau - September 28, 2018
Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a global, design-conscious audience in London
On-ground activation tops Britannia’s rural market strategy
In OOH News By Bhawana Anand - September 28, 2018
The rural market provides 41% of revenues in the consumer goods segment, challenges notwithstanding; on-ground activities drive Britannia’s sales growth in rural markets
Static displays not enough to drive DOOH growth: Tom Goddard
In Digital OOH By Rajiv Raghunath - September 28, 2018
Tom Goddard, President, FEPE International and Chairman, Ocean Outdoor, UK advocated greater use of streaming content, interactive technologies and the like to drive deeper OOH audience engagement
Cure.fit hits the streets for #ForTheLoveOfFit
In Gallery By Bhawana Anand - September 27, 2018
The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi
Rural consumers more discerning now, says Rajat Wahi, Partner, Deloitte India
In OOH News By Bhawana Anand - September 27, 2018
Rural India contributes 47% of total NDP, 71% of the total workforce, 40-45% of FMCG sales and 45% of telecom revenues
Panasonic Indian ventures into Digital Display Business with SignEdge Solution
In OOH Solutions By M4G Bureau - September 27, 2018
The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing characteristics
Holiday Inn checks into Bangalore City rail station
In Campaigns By M4G Bureau - September 27, 2018
In Bengaluru, there is seemingly a surge in demand for the formats that are untouched by the ban – namely, transit media that includes airport media, railway media, bus shelter media, and skywalk media
Honda plans to amplify Activa 125 new campaign via OOH
In OOH News By M4G Bureau - September 27, 2018
Introline The new 360 degree campaign ‘Sau mein se sava sau’ promotes the new class leading features of Activa 125 while leveraging the trust & legacy of brand Activa
Prsym partners with Inflow Technologies for Proprietary LPD 6K Series for distribution
In OOH Solutions By M4G Bureau - September 26, 2018
Prysm embarks upon partner-distributor led model for serving the growing India market