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‘Transit media & internet make a strong combination’
In OOH News By Rajiv Raghunath - October 04, 2018
Alexander Epin, CEO, TMG, said the firm will soon be launching TMG Online Advertising
BBMP issues Outdoor Advertising Policy 2018 for review
In OOH News By M4G Bureau - October 03, 2018
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city
Rana Barua joins Havas Group as CEO with immediate effect
In OOH News By M4G Bureau - October 03, 2018
Barua will report to Vishnu Mohan, Chairman & CEO of Havas Group, India & Southeast Asia, and work closely with the existing leadership teams
FoodPanda tempts masses with food celebration
In Campaigns By M4G Bureau - October 03, 2018
The biggest food party is being prompted by a humongous OOH drive with strategic cluster branding in different cities
A water-purifying installation at Lodha’s Palava
In Campaigns By M4G Bureau - October 01, 2018
Madison Turnt put up an alum Ganpati at the Xperia Mall, Palava for a period of 5 days for darshan and during the visarjan
‘DOOH growth not at the expense of classic media’
In Digital OOH By Rajiv Raghunath - October 01, 2018
Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry has not done enough in that direction
SF Sonic Batteries renews Bengaluru FC Tie-up
In OOH News By M4G Bureau - October 01, 2018
The brand will leverage the alliance through in-stadia branding and on ground activations
FIITJEE co-branding of IIT Delhi metro station temporarily removed
In OOH News By M4G Bureau - October 01, 2018
The co-branding has been temporarily removed until the size of the disclaimer related to the co-branding has been decided upon
INOX checks into Coimbatore airport for launch promo
In Gallery By Bhawana Anand - September 29, 2018
In association with Times OOH, INOX Movies placed branded boxes on the baggage conveyer belt at the Coimbatore airport to catch the attention of passengers collecting their luggage
JCDecaux unveils The Kensington, a unique, sculptural digital canvas
In Gallery By - September 28, 2018
Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a global, design-conscious audience in London