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Aquaguard launches 360-degree marketing campaign
In OOH News By M4G Bureau - April 15, 2019
The campaign planned by Taproot Dentsu will be launched across all media channels and platforms
Asian Paints’ new campaign canvas: Calcutta’s art hub
In Campaigns By Ria Banerjee - April 15, 2019
Ideated by Creocraft, the campaign in Calcutta’s art hub Kumartuli, had a carnival by local artists to celebrate World Art Day and Bengali New Year
Signpost India wins two Bronze medals at Creative ABBY Awards 2019
In OOH News By M4G Bureau - April 15, 2019
Signpost India won 2 Bronze medals in Branded Content & Entertainment Specialist Agency of the Year category, wherein 10 medals were given in Out Of Home, Ambient Media / Activation category
IKEA urges shoppers to walk the talk on eco care
In Gallery By - April 12, 2019
IKEA’s newest Greenwich store is reportedly its most sustainable ever. In a bid to further reduce carbon footprints, the retail brand has kicked off an outdoor campaign that re-purposes posters as directional signage, with a message that encourages people to travel to the store in the most eco-friendly way: on foot or by using public transport. The campaign has been done by Mother London.
Shoppers Stop’s ode to regional Indian New Years
In OOH News By Ria Banerjee - April 12, 2019
The retail brand commemorates regional New Year celebrations in the country through a 360- degree marketing approach that is on till 15th April
TV+OOH Impression in Week 14 = 15.33 billon: BARC India report
In OOH News By M4G Bureau - April 12, 2019
Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report
Times Square to get a facelift this summer
In Digital OOH By M4G Bureau - April 12, 2019
Fast-growing out-of-home media company New Tradition bags exclusive licensing rights to One Times Square’s new 350-Foot-Tall Digital Ad Display
Wayfair rides high on a Limo to woo shoppers
In Campaigns By M4G Bureau - April 12, 2019
The Ecommerce brand takes its special online offers on the road to surprise & delight customers in Nashville, Tennessee, Jacksonville, Florida and Dallas-Ft. Worth, Texas
SBI Life Insurance goes rural with awareness drive this World Health Day
In Campaigns By M4G Bureau - April 11, 2019
The Breast Cancer awareness drive was supported by the Women’s Cancer Initiative -Tata Memorial Hospital and the local Sarpanch of the village
Bisleri Camels to make their OOH appearance
In OOH News By M4G Bureau - April 11, 2019
The second phase of ‘Har Paani Ki Bottle Bisleri Nahin’ will be executed 360 degree