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DMRC invites tender for interchange corridor exclusive media rights
In OOH News By M4G Bureau - May 30, 2019
The tender will be allotted for 9 years to grant exclusive advertising rights at interchange corridor between Durgabai Deshmukh South Campus (Line-7) and Dhaula Kuan (Airport Express Line) Metro Stations
Xaar launches 1201 printhead in d.gen hybrid printer
In OOH Solutions By M4G Bureau - May 30, 2019
Xaar 1201’s Thin Film Piezo Silicon MEMS technology is capable of jetting a range of relevant fluids (EcoSolvent, UV-curable and Aqueous) for wide-format graphics, direct-to-garment and textile applications
When DOOH was the go-to media for TV channels
In Campaigns By Bhawana Anand - May 30, 2019
Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the election results live
Fido Dido walks into our lives once again
7Up reintroduces their lively ambassador, Fido Dido in their latest DOOH campaigns
LED vans on growth drive across rural, urban markets
In OOH Solutions By Bhawana Anand - May 29, 2019
There has been growing demand for interactive LED vans, not only from political parties seeking to expand their voter base, but also from corporate brands targeting new markets
Viacom 18 to make extravagant OOH launch for COLORS Gujarati Cinema
In OOH News By M4G Bureau - May 29, 2019
The 1st 24- hour premium Gujarati language channel will be launched with heavy OOH branding across 23 major towns of Gujarat along with cinema branding
LA-based WOW Media in exclusive partnership with The Onion
In Digital OOH By M4G Bureau - May 29, 2019
The Onion will serve as WOW’s official headline partner, bringing its signature satirical news content to WOW’s digital billboard network across Los Angeles
OOH it’s Golmaal Jr!
In Campaigns By Pray Jani - May 29, 2019
Sonic channel promotes the new comedy show for children ‘Golmaal Jr’ with colourful, vibrant creatives across Mumbai’s prime OOH
Zee Cinema goes larger than life for 2.0 promo
The unmissable installation by Active Media Innovations on Juhu beach in Mumbai uses gargantuan cut-outs and flapping wings to promote the premier of 2.0 on Zee Cinema
Rajul Kulshreshtha to join Madison Media as CEO, Madison Media Plus
In OOH News By M4G Bureau - May 28, 2019
Rajul will look after the Agency’s Delhi operations