Kochi Metro invites RFP to allot rights for different formats

In OOH News By M4G Bureau - June 28, 2019

The tender will be given for 5 years

Goa OOH set for new regulatory policies

In OOH News By Pray Jani - June 28, 2019

Media owners in the state meanwhile find little merit in the government’s announcement of uniform OOH policy

Toyota’s latest campaign calls out to backpackers

In Campaigns By Pray Jani - June 27, 2019

Toyota leverages OOH formats to promote its latest launch Glanza in the metros

Revised draft BBMP ad bylaws to be presented to HC soon

In OOH News By Ria Banerjee - June 27, 2019

The revised draft ad bylaws to be presented for court hearing in 2-3 days

Havas Creative appoints Ravinder Siwach as National CD

In OOH News By M4G Bureau - June 26, 2019

In his new role, Siwach will lead the creative team and drive the next phase of growth for multiple brands under Havas Creative

oOh!media expands digital roadside footprint leveraging data and insights

In Digital OOH By Rajiv Raghunath - June 26, 2019

The data-led approach helps oOh! In developing sites that deliver superior audience metrics

oOh! expands roadside DOOH inventory

In Gallery By Rajiv Raghunath - June 26, 2019

The data-led approach helps oOh! In developing sites that deliver superior audience metrics

Bengaluru large format media owners stepping up efforts to put business back on the rails

In OOH News By Ria Banerjee - June 26, 2019

Media owners believe they already have deemed permission for displaying advertisement on hoardings unless the new advertisement bylaws ‘Outdoor Signage and Public Messaging Bylaws 2018’ replaces the advertisement bylaws of 2006

Behrouz Biryani crafts drool-generating campaign

In Campaigns By Pray Jani - June 26, 2019

The company Rebel Foods, in association with Posterscope India, has launched an innovative campaign to promote brand Behrouz Biryani with clutter breaking presence

Dalmia Cement to use freight trains for brand promotion

In OOH News By M4G Bureau - June 26, 2019

Total 5 trains have been taken on long-term basis for exclusive branding