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Pioneer Publicity bags media rights for 1.2 km long DMRC FOB
In OOH News By Bhawana Anand - September 04, 2019
The longest DMRC walk-though to have 50 backlit signages for display; media to be available from this October
UTI MF partners with Resulticks for Omnichannel Customer Engagement Initiatives
In OOH News By M4G Bureau - September 04, 2019
A leading financial services institution chooses Resulticks to enable secure, integrated B2B and B2C communications that are individualized and delivered at scale
‘Urbanization is a huge benefit for the OOH industry’
In Gallery By - September 03, 2019
Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019
The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi
In Gallery By - September 03, 2019
The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers
‘10K-cr valuation for OOH industry is close reality’: Alok Jalan
In Gallery By - September 03, 2019
Alok Jalan along with Sai Nagesh gives hope to the OOH industry with their study of the development trajectory
'OOH+D2C+Digital will be more compelling’ says EY’s Ashish Pherwani
In Gallery By - September 03, 2019
Ashish Pherwani Partner – Media and Entertainment, EY India talks about the media trends that the course for the future of OOH industry
PVC flex a no-go in Kerala, govt permits only recyclable media for advertising and publicity
In OOH News By Bhawana Anand - September 03, 2019
Awareness building key to going green at full scale
Nature’s Basket Mumbai outlets become DOOH hubs
In Digital OOH By Pray Jani - September 03, 2019
DigiAlly’s LED screens at the Mumbai outlets of Nature’s Basket draw interest of brands like VLCC to run campaigns
IOC in co-branding deal with DMRC
In OOH News By Bhawana Anand - September 03, 2019
The deal has been signed DMRC for co-branding of Bata Chowk metro station, inaugurated on the occasion of the 60th anniversary of Indian Oil Corporation
Now Google dons the role of your nearest store locator
In Campaigns By M4G Bureau - September 03, 2019
The OOH campaign promotes the brand’s search engine efficiency that helps users locate their nearest store for a range of products and services