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Canon Cameras new OOH campaign to inspire Young People ‘To Do Great’
In Gallery By - September 27, 2019
The campaign consisting of film, print, and OOH, is conceived by Dentsu One
Cosign India launches recyclable printable material
In OOH Solutions By Bhawana Anand - September 27, 2019
COTEX Textile is 100% polyester i.e. recyclable and with the finest quality, available in different sizes and supports different printing technologies
Patiala media owners keep off MC tenders for media rights in the city
In OOH News By Bhawana Anand - September 27, 2019
It is learnt that media owners also preferred not to attend a meeting called by the Patiala municipal commissioner to discuss the media opportunity
DOOH content followed by ads 5.1x more engaging: Ocean study
In Digital OOH By Rajiv Raghunath - September 27, 2019
Neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH; drives up eye dwell times and engagement
HP’s Santosh Nair quits
In OOH News By Mohit Manghani - September 26, 2019
Santosh Nair, handling the position of Country lead and Category Manager of HP’s India region steps down from his position.
Canon Cameras new OOH campaign to inspire Young People ‘To Do Great’
In OOH News By M4G Bureau - September 26, 2019
The campaign consisting of film, print, and OOH, is conceived by Dentsu One
10.8 million Australians of 14+ age see DOOH each week
In Research By M4G Bureau - September 26, 2019
According to Roy Morgan report, now overall 78% of Australians see outdoor advertising of some type - including digital, billboard or posters
‘Take a break and Play’
In Campaigns By Bhawana Anand - September 26, 2019
Adda52.com’s 2nd brand campaign targets people from all walks of life and make them aware of the potential poker player in them
Sneha Rajani Head of Sony Pictures Networks India to quit
In OOH News By M4G Bureau - September 26, 2019
She has been instrumental in launching Sony MAX, revolutionizing the content of Sony Entertainment Television and others
Uber’s new 'Safety Never Stops' campaign to be live in 5 languages
In OOH News By M4G Bureau - September 25, 2019
The brand’s new 360 campaign will be live across all formats