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Step into the spotlight: Advertising Club of Madras issues glittering call for entries for the 42nd MADDYs 2024 Advertising Awards
In OOH News By Sakshi Sanghavi - April 02, 2024
The awards feature a record breaking 146 categories
Daawat rolls out multi-city campaign with the ‘Chunoge toh farq dikhega’ proposition
In Campaigns By Sakshi Sanghavi - April 01, 2024
Khushi Advertising executed the innovative campaign
OAA 2024 contest opens today, EY once again Tabulation Partner
In OOH News By Rajiv Raghunath - April 01, 2024
OAA 2024 has 7 award categories, 27 sub-categories
Tide says it all on the billboard with white magic
In Campaigns By Sakshi Sanghavi - April 01, 2024
Leverages the power of simple and effective messaging
‘OOH Audience metrics a must for data-driven decision-making’
In OOH News By Rajiv Raghunath - March 29, 2024
Highlights from a WOO Africa Forum panel discussion involving Gideon Adey, CEO, GurOoh, Trish Guilford, General Manager, OMC, Sanna Fourie, Specialist - Client Solutions, Ask Afrika, and Daniel Wong Chi Man, Global Service Line Lead Audience Measurement, IPSOS
‘Sustainability is core to OOH’
In OOH News By Rajiv Raghunath - March 29, 2024
Key takeaways from a session on sustainability at the WOO Africa Forum
UK’s Global inks 10-yr deal with BT, set to turn legacy payphones into digital units
In OOH News By M4G Bureau - March 29, 2024
Global will also continue to represent BT’s street furniture advertising sales for the next decade
Parle Agro unveils fresh twists for Smoodh and Frooti, just in time for summer
In Campaigns By Sakshi Sanghavi - March 29, 2024
Varun Dhawan and Alia Bhatt shine on Mumbai's billboards
Wakefit wakes up Bengaluru: Navigating success with hyperlocal marketing
In Campaigns By Sakshi Sanghavi - March 28, 2024
In Bengaluru's urban expanse, the Wakefit Sofa ad shines on gantries, inviting all to experience its unmatched comfort and style
Publicis India appoints Aman Mannan and Shitu Patil as Joint National Creative Directors
In OOH News By Sakshi Sanghavi - March 28, 2024
The agency reaffirms the commitment to foster innovation and delivering exceptional creative solutions across its brand portfolio