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7497 News Found
Quote from Queen Elizabeth’s speech to COP26 delegates illuminates the Piccadilly Lights
In Digital OOH By Rajiv Raghunath - November 03, 2021
The message appeared on the iconic London screen in full domination for 30 minutes
PlayAds brings cricket to DOOH screens
In Digital OOH By M4G Bureau - November 02, 2021
T20 World Cup updates on screens
Hero Lectro E-cycles’ #WantItFlauntIt campaign goes live on OOH
In Campaigns By M4G Bureau - November 02, 2021
Laqshya Media Group executed the multi city campaign for Hero Lectro E-cycles, that was planned through the AI-powered OOH tool ‘SHARP’, which helped to get the most appropriate locations in each city.
Bridgestone India rolls out disabled-friendly initiatives at Pune railway station
In OOH News By M4G Bureau - October 29, 2021
The company has installed station information in Braille as well as provided scanable sign language videos on information, besides providing ramps for easy access to wheelchair bound passengers to coaches, making Pune railway station friendlier to people with visual, audio and mobility disability.
Tata Consumer Products to transition ‘Tata Cha’ business to Indian Hotels Company
In OOH News By M4G Bureau - October 29, 2021
Tata Cha to be part of Qmin brand of Indian Hotels
Media ownership consolidation, audience metrics key to Asia OOH growth, says dentsu APAC CEO and India Chairman Ashish Bhasin
In OOH News By Rajiv Raghunath - October 29, 2021
The medium has not played to its fullest potential, said Bhasin in conversation with WOO President Tom Goddard in the opening session of the virtual Asia Forum held on October 28
Ultraleap launches its fifth-generation hand tracking platform Gemini
In Digital OOH By Rajiv Raghunath - October 28, 2021
New software will power touchless interactive kiosks
Bright Outdoor casts ‘Sooryavanshi’ on OOH canvas
In Campaigns By Rajiv Raghunath - October 26, 2021
The campaign urges cine-goers to bring family back to the cinemas
Provocative creatives add punch to Square Yards’ campaign
In Campaigns By M4G Bureau - October 26, 2021
Platinum Outdoor helped the brand achieve clutter breaking impact with a guerrilla marketing approach and 500+ high impact media, including the largest outdoor media in Asia -- the 120 ft x 122 ft hoarding on the busy Bandra ROB in Mumbai.
The writing is on the wall
In OOH Solutions By N Jayalakshmi - October 25, 2021
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.