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7489 News Found
Global media consumption grows at accelerated 2.7% in 2022: PQ Media report
In Research By M4G Bureau - April 10, 2023
Media consumption growth was fuelled by new, more compelling original content releases, various international sporting events and federal elections in several of the top 20 global media markets.
‘Mumbai OOH has the potential to grow at 15% YoY’
In Viewpoints By M4G Bureau - April 10, 2023
The future of OOH in Mumbai will be driven by audience measurement, ad tech and an increased interest in DOOH, says Junaid Shaikh, MD, Roshanspace Brandcom in an exclusive interview with Media4Growth.
Shell USA acquisition of Volta is now complete
In OOH News By M4G Bureau - April 05, 2023
Brandt Hastings, formerly Chief Commercial Officer of Volta, will lead the Volta business
DOOH tech solutions major Xtreme Media takes up sponsorship of The Quintessential OOH Quiz at OAC 2023
In OOH News By M4G Bureau - April 05, 2023
The Quintessential OOH Quiz contest, which is organised in the open quiz format, draws the participation of all OAC delegates.
Mustufa Arsiwalla appointed as CMO, Britannia Bel Foods
In OOH News By M4G Bureau - April 04, 2023
Mustufa has been a seasoned consumer marketer and brand strategist with over 17+ years’ experience in leading brand building and marketing campaigns across diverse categories.
Ampere & Royal Challengers Bangalore bring on a ‘sustainable’ cheer squad
In OOH News By M4G Bureau - April 04, 2023
The ‘Ampere Take Charge Squad’ wears a sustainable attire made of upcycled, recycled, and repurposed materials at IPL matches; musical instruments of the cheer squad are made from scrap materials, including discarded parts of appliances and petrol vehicles.
Worldcom OOH achieved 26 billion OTS through 827 campaigns in 2022
In OOH News By M4G Bureau - April 04, 2023
Worldcom OOH rolled out campaigns in 34 countries, across 189 cities in 2022, says the company.
StackAdapt ties up with Place Exchange for access to a larger global pool of DOOH media
In Digital OOH By Rajiv Raghunath - April 04, 2023
"StackAdapt is thrilled to partner with Place Exchange to solidify DOOH as an invaluable pillar in our multi-channel strategy," says Ben Elliott, Director of Advanced TV & DOOH at StackAdapt.
Ocean Outdoor wins planning consent for advertising “sleeve” around historic Marble Arch
In OOH News By M4G Bureau - April 03, 2023
Revenue raised will help conservation charity English Heritage repair the London landmark
Outdoor Advertising Awards (OAA) 2023 contest is open
In OOH News By M4G Bureau - April 03, 2023
The OAA 2023 contest is being organised in 7 categories and 23 sub-categories; entries to be submitted by May 15; Awards will be given away at the OAA 2023 Awards Function at Manekshaw Centre, Delhi on July 29.