Results For "digital"
1003 News Found
UK’s EE launches DOOH campaign to help Manchester Stay Connected at Night
In Digital OOH By M4G Bureau - February 28, 2023
Saatchi & Saatchi London uses Ocean’s OOH tech in Manchester City Centre to power the EE campaign.
Yoga on the beach, powered by Zen Digital Media
In Digital OOH By M4G Bureau - February 27, 2023
The DOOH firm launched the ‘Beach And You’ initiative for yoga enthusiasts
Laqshya Media Group expands its agency business in UAE & Gulf, appoints Elie Hankash as Head of Dubai office
In OOH News By M4G Bureau - February 21, 2023
The new Dubai office will serve as a hub for Laqshya Media Group's operations in the UAE and Gulf region, offering a full range of services, including out-of-home media planning, buying, digital solutions, and experiential marketing.
‘DOOH can do the same things as TV and digital’
In Viewpoints By Rajiv Raghunath - February 20, 2023
Jun Sakurai, CEO of LIVE BOARD, Japan’s foremost DOOH ad network publishing service that enables demographic targeting and measures the number of impressions, shares his perspectives on the business growth trajectory, prospects of pDOOH and globalisation of business, in an interview with Rajiv Raghunath. Edited excerpts:
Volta joins Ad Net Zero as a Founding Partner for USA Chapter
In Digital OOH By M4G Bureau - February 08, 2023
Membership furthers Volta’s leadership role in the decarbonisation of digital media
Majority of pDOOH marketers are involved in planning & buying of at least one digital channel: JCDecaux UK study
In Research By M4G Bureau - February 06, 2023
58% of marketers that plan and/or buy pDOOH are part of hybrid teams
‘Centre-read, full-motion digital billboards 5.8x more effective than traditional static roadside OOH’
In Research By M4G Bureau - January 30, 2023
Neuro-Insight used a car-driving simulation with Los Angeles residents for the study
Zen Digital Media’s ‘Broadcoasters’ sets the stage for Republic Day celebrations at Juhu Beach
In OOH News By M4G Bureau - January 27, 2023
Mumbai Police actively participated in the celebrations
Tiger Party introduces its own digital signage player GOTIGER PRO
In Digital OOH By Rajiv Raghunath - January 27, 2023
The state-of-the-art GOTIGER PRO player is designed to handle playback of the highest resolution media files
United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network
In Digital OOH By Rajiv Raghunath - January 27, 2023
The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.