YOC to debut at OAC on July 24

In OOH News By VJ Media Bureau - July 21, 2015

YOC, a brand new contest for young outdoor creative professionals, will be held at the Outdoor Advertising Convention (OAC) 2015 venue on July 24-25. The Contest will feature creative professionals below the age of 30 working with creative agencies.

Laqshya Media to drive YOC - a new contest at OAC for young creative pros

In OOH News By VJ Media Bureau - June 23, 2015

YOC is open to creative professionals below the age of 30 working with creative agencies. The Contest will be held at the OAC 2015 Venue.

B Natural makes an impactful OOH splash in Bengaluru

In Campaigns By Rajiv Raghunath - February 26, 2015

Crossroads executed the 21-day campaign in the city in a highly creative fashion, keeping in view the target audience

DDB Mudra bags creative mandate for Pan Bahar

In OOH News By Nabamita Chatterjee - January 14, 2015

DDB Mudra North will be providing 360 degree media solutions for the brand including outdoor, print, audio-visual and digital media.

Great Online Shopping Festival connects with audience through outdoor

In Campaigns By Bhawana Anand - December 31, 2014

The outdoor media strategy was to be present at major junctions across 14 cities pan India and highlight each brand partner everyday. The highlight was the regular creative changeover across 30 locations in the country.

Hike takes the OOH route to promote'freedom of expression'

In Campaigns By Nabamita Chatterjee - December 31, 2014

The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and 500 men spent hours on the creative, to make it live around 300 sites across 30 cities of India.

Kinetic Active expands into India

In OOH News By VJ Media Bureau - December 26, 2014

Kinetic Active is a full-service creative and production shop with the purpose of raising the creative bar of OOH marketing

DDB Mudra West appoints Keegan Pinto as Group Creative Director

In OOH News By Nabamita Chatterjee - November 18, 2014

Pinot joins the team with more than a decade of experience in the field of advertising.

Jade Blue raises curiosity before store launch

In Campaigns By VJ Media Bureau - October 29, 2014

The menswear fashion brand generated curiosity among target audience with its outdoor teaser campaign, which was followed by a creative that reflected Jade Blue's identity during the store launch in Pune.

Apollo Tyres enhances visibility at IGIA

In Campaigns By Bhawana Anand - August 27, 2014

A new 3D creative has been used, on a larger display area