LG & Broadsign launch revenue-generating SoC solution for webOS commercial displays

In OOH Solutions By M4G Bureau - February 15, 2023

Businesses can now leverage Broadsign’s powerful content management solution to deliver ads across LG commercial display networks without external media player

LMX & MIZET partner Pyxis UAE to enable dynamic content management for new retail DOOH network

In Digital OOH By M4G Bureau - February 13, 2023

The collaboration leverages the strengths of all three companies to offer a comprehensive content delivery platform for the DOOH network

foodpanda rolls out real-time user-generated content in OOH for ‘Live Like a Panda’ campaign

In Digital OOH By M4G Bureau - February 09, 2023

foodpanda invites the public to take inspiration from the carefree nature of pandas and share how they live life to the fullest by uploading their photos on Instagram with the hashtag #LikeAPandaSG

Tech applications, immersive content, audience metrics moving the levers for OOH growth in 2023

In OOH News By M4G Bureau - January 02, 2023

Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023

How Loop Media is leveraging video-centric DOOH channels to help businesses thrive

In Digital OOH By Rajiv Raghunath - November 11, 2022

Loop TV is helping small companies harness the power of digital signage to entertain and inform customers with video-centric DOOH content.

Panasonic unveils next-gen, live video production platform Kairos

In OOH Solutions By M4G Bureau - October 19, 2022

Kairos – Panasonic’s unique, IT/IP video processing platform with complete input and output flexibility, aims at significantly reducing the operational costs for broadcasters and content creation industry.

PPDS unveils new 32:9 Philips S-Line digital signage ‘stretch’ series for high-impact performances

In Digital OOH By M4G Bureau - October 18, 2022

Complementing PPDS’ growing digital signage range, the new Philips S-Line digital signage ‘stretch’ displays deliver high-impact content with effortless back-end control, maximising environments where space is limited or where an attractive alternative form factor is desired.

Australia’s TMS in tie-up with Broadsign to power retail media expansion

In Digital OOH By Rajiv Raghunath - October 04, 2022

The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens.

Edison Interactive integrates with Equativ to offer vertically integrated ad solutions for both supply- and demand-side clients through interactive DOOH

In Digital OOH By M4G Bureau - August 08, 2022

Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive's uniquely delivered content solution designed for locations previously unreachable.

Amazon’s innovative ad campaign for Alexa leaves cinema audiences awestruck

In OOH News By M4G Bureau - August 03, 2022

The timing of this immersive ad campaign at Cinépolis was to build the brand association of Alexa with smart home.