BuyMediaSpace offers strategic branding opportunities with directional signage

In OOH News By Pray Jani - August 26, 2019

The company has tied up with the Kolkata Traffic Police to offer high visibility directional signage that will double up as branding space during Durga Puja

EyeTalk Media Ventures, dRSTi Communication launch BizTalk

In OOH News By Bhawana Anand - August 26, 2019

The new conglomerate is a business content-driven, real-time DOOH network BizTalk targeting business hubs

IRCTC to have branding rights on Ahmedabad-Mumbai Tejas trains

In OOH News By M4G Bureau - August 26, 2019

The trains will have 18 coaches and IRCTC will be authorized to allot permissions for advertisements inside and outside the coaches, including branding on the trains

Aurelia ropes Disha Patani as its Brand Ambassador

In OOH News By M4G Bureau - August 22, 2019

The Youth Icon will feature in brand’s upcoming collections and marketing promotions

Fena taps 4 lakh pilgrims at Pandharpur Wari Yatra

In Campaigns By Pray Jani - August 22, 2019

The brand rolled out an experiential to capture the attention of pilgrims at the Pandharpur Wari Yatra 2019 on Ashadhi Ekadashi

Asheesh Malhotra to head Dentsu India Mumbai office

In OOH News By M4G Bureau - August 21, 2019

With over 20 years of experience across leading agencies, he has been instrumental in building brands like Unilever, Mondelez , ICICI Prudential Life Insurance, and etc

OTT brands go all out at Bengaluru airport

In Campaigns By M4G Bureau - August 21, 2019

KIAB airport in Bengaluru has become a favourite spot for OTT brands like Netflix and Amazon Prime who are looking to tap a jet-setting audience for promoting their popular shows

Equitas Bank creates brand identity with Neon Technology

In Campaigns By M4G Bureau - August 21, 2019

Chennai-based Podhigai Ads India has executed innovation on neon technology for Equitas Small Finance Bank near Marina Beach

Dentsu Aegis Network restructures its Rural Marketing under Hyperspace

In OOH News By M4G Bureau - August 19, 2019

Retail Division is positioned as a 360-degree solution provider to brands, with an in-house capability of conceptualization as well seamless on-ground activation across the length and breadth of the country.

Bata makes new footprints with monsoon offers

In Campaigns By Pray Jani - August 19, 2019

Partnering with RoadAds Pvt. Ltd, the brand captured the Mumbai and Goa markets with GPS enabled mini vans that promoted the offers