Results For "brand"
2087 News Found
Adidas boosts its image before Bengaluru Marathon
In OOH News By Satarupa Chakraborty - October 27, 2015
As prelude to the much hyped Bengaluru Marathon, adidas executed a brand activation at Koramangala Indoor Stadium in Bengaluru to promote its newest footwear range'Boost' through an activation spanning over two days.
Vodafone Bazaar connects with masses for economic deals
In Campaigns By Satarupa Chakraborty - October 27, 2015
Vodafone's new campaign reaches out to its existing and prospective pre-paid base, targeting the lower echelon of Delhi population by engaging them in activities and household rewards. Named as Vodafone Bazaar, the campaign also acknowledged to support the brand's existing customer base belonging to lower income group.
Fevicol Marine's strong statement during Ganesh Chaturthi
In OOH News By VJ Media Bureau - October 26, 2015
Pidilite's Fevicol Marine branded life jackets were distributed to the volunteers who take the responsibility for immersing idols of Lord Ganesh in the sea.
Brands advertising in UP are hesitant about digital media
In OOH News By Satarupa Chakraborty - October 19, 2015
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location, eyeballs and infrastructures will decide the fate of digitalization of OOH space in India.
OOH will go through numerous changes in UP: Y Srinivas Raju
In OOH News By Satarupa Chakraborty - October 14, 2015
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost in UP market's outdoor industry.
DDB Mudra West appoints Nilay Moonje as Group Creative Director
In OOH News By Nabamita Chatterjee - September 30, 2015
Having an experience of over 12 years, Nilay has worked on numerous multinational brands in FMCG, sports, electronics, financial and tourism sector.
The Fevicol Room grabs attention with its sticky activity
In Campaigns By Nabamita Chatterjee - September 30, 2015
Fevicol reiterates its brand proposition of being the ultimate adhesive in an off-the-wall manner at the pandal of Lalbaugcha Raja, Mumbai.
Bringing music to Jo'burg traffic
In Digital OOH By BY DANETTE BREITENBACH - September 14, 2015
For the Standard Bank Joy of Jazz, the brand dug a little deeper, emphasising the live element of performance and taking live music to unexpected places
QuikrCars goes on an extensive OOH drive
In Campaigns By Satarupa Chakraborty - September 08, 2015
With the outdoor campaign in particular, the brand was looking to create maximum impact because it accompanied the announcement of a niche product like QuikrCars which is first of its kind in a series of verticals at Quikr.
DDB MudraMax (North) makes three senior appointments for Out of Home & Experiential Offering team
In OOH News By Nabamita Chatterjee - August 26, 2015
All the three members have got vast experience in brand building and OOH media.