Results For "brand"
2089 News Found
RERA registered real estate brands gradually retracing OOH path
In OOH News By M4G Bureau - January 10, 2018
The act, implemented in 2017 with aim of bringing about clarity and fair practices to protect the interests of buyers, had put several big and small real estate projects on the back-burner, resulting in a sharp drop in their OOH advertising too
UK’s MediaCom pushes ahead with programmatic buying tool
In Digital OOH By M4G Bureau - January 10, 2018
MediaCom is promoting the launch of innocent’s new ‘Super Juice’ in London, Manchester and other key cities using an automated trading desk for DOOH ads wherein the system uses data that informs the optimum times for the brand to be live across each screen, with each having a unique schedule by day and by hour
Paytm Metro criss-crosses Gurugram to promote Metro recharge
In Campaigns By M4G Bureau - January 10, 2018
Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and undertook cab branding to promote Paytm payments service
Pepsi Black makes a big splash on Rapid Metro
In Gallery By M4G Bureau - January 09, 2018
The brand tells the target audience its ‘Well Worth The Wait’ for the zero calorie Pepsi variant; board the Rapid Metro train to strongly position the offering among the young commuters in Gurugram
Pepsi Black makes a big splash on Rapid Metro
In Campaigns By M4G Bureau - January 08, 2018
The brand tells the target audience its ‘Well Worth The Wait’ for the zero calorie Pepsi variant; board the Rapid Metro train to strongly position the offering among the young commuters in Gurugram
Xiaomi India gives creative mandate to Lowe Lintas
In OOH News By M4G Bureau - January 05, 2018
The agency has been appointed with a vision to build the long lasting brand recognition; the account is going to be handled by the Bengaluru division of the agency
Ola goes into overdrive to promote ride sharing, outstation travel offerings
In Campaigns By M4G Bureau - January 03, 2018
The ‘Ola Share’ and ‘Ola Outstation’ campaigns, planned and executed by OMI, are part of the brand’s strident steps to reinforce its standing in major metros as well as Tier 1 & 2 cities
Zomato continues to give plenty of #foodforthought
In Campaigns By M4G Bureau - January 01, 2018
The app-based food delivery brand has adroitly used large formats to communicate well-crafted communications, making it stand out in the outdoor; the campaign also underscores that content is king
Park Avenue showcases fashion that will ‘knock your socks off’
In Campaigns By M4G Bureau - December 28, 2017
The brand has targeted the men audience of 25-44 age group from SEC AB category in Delhi, Bengaluru, Chennai and 20 other cities across India; the campaign was planned and executed by MOMS Outdoor Media Solutions
Pizza Hut joins hands with Dabbawalas to celebrate 9k milestone
In Gallery By M4G Bureau - December 27, 2017
The activity was conducted to celebrate the opening of 9000th international restaurant, in Mumbai; Vibgyor Brand Services executed the experiential marketing initiative that also saw activities in Delhi, Kolkata and Hyderabad