Results For "brand"
2089 News Found
Fortune assumes an imposing brand presence in Kanpur
In Gallery By Bhawana Anand - April 17, 2018
The building wrap, executed by Organized Outdoor Options, gives Fortune brand a massive 12,000 sq. ft brand display that could possibly put in the shade any other brand display in its vicinity
Fortune assumes an imposing brand presence in Kanpur
In Campaigns By Bhawana Anand - April 17, 2018
The building wrap, executed by Organized Outdoor Options, gives Fortune brand a massive 12,000 sq. ft brand display that could possibly put in the shade any other brand display in its vicinity
Exide is all charged up to check summer meltdown
In Campaigns By Ria Banerjee - April 16, 2018
The brand campaign, planned and executed by Kinetic India, is targeted at a wide cross-section of consumers in over 30 cities across the country that include Delhi NCR, Hyderabad, Chennai, Kolkata, Coimbatore, Madurai, etc
‘OOH is a major medium for us’
In Viewpoints By Bhawana Anand - April 14, 2018
A regional tea brand, Society Tea revived its positioning by targeting the teetotalers of the nation with its CSR campaign. Existing since 1924, the brand’s obvious choice for advertising i.e. OOH advertising, sustains the brand’s faith till today wherein Karan Shah, Director, Society Tea – a 4th generation leader of the business -- states that TV has become extremely splintered in today’s time. While sharing the insights on the response to their recent OOH campaign, Karan talks in detail about the medium.
Tata Tele Business Services projects smart solutions
In Gallery By M4G Bureau - April 12, 2018
The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection
Pepe Jeans zips ahead with ‘Made to Create’ proposition
In Gallery By M4G Bureau - April 12, 2018
The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions
Activation planned to promote Thums Up Charged No Sugar
In OOH News By M4G Bureau - April 12, 2018
To promote this new beverage, the brand will undertake extensive on-ground activation spanning across 14 cities
Pepe Jeans zips ahead with ‘Made to Create’ proposition
In Campaigns By M4G Bureau - April 12, 2018
The brand opted for branding on DMRC Line 2 running from Samayapuri Badli to Huda City Centre; eg. communications holds the media rights on this line, whereas the buying and media planning for the campaign was done by MOMS Outdoor Media Solutions
Mother Dairy reinforces strong brand presence in Mumbai
In Gallery By M4G Bureau - April 11, 2018
The campaign – which says that the city consumes 25 lakh glasses of Mother Dairy milk in a flash every day – was planned and executed by Ecosys OOH
Tata Tele Business Services projects smart solutions
In Campaigns By M4G Bureau - April 11, 2018
The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection