The ‘Big Morety’ at Brisbane airport goes live

In Digital OOH By Rajiv Raghunath - August 22, 2019

Arguably the largest digital billboard in the southern hemisphere, oOh!’s 400 sq. m ‘Big Morety’ will complement a wider roll out of digital screens across the airport precinct

Equitas Bank creates brand identity with Neon Technology

In Campaigns By M4G Bureau - August 21, 2019

Chennai-based Podhigai Ads India has executed innovation on neon technology for Equitas Small Finance Bank near Marina Beach

Kajaria Ceramics' new brand building campaign to be visible on airport media

In OOH News By M4G Bureau - August 14, 2019

The 360-degree campaign planning includes a significant budget for OOH medium especially airport media

Bengaluru OOH waiting for policy paralysis to end

In OOH News By Ria Banerjee - August 13, 2019

Enforcement of the Bengaluru Mahanagara Palike Advertisement Rules, 2019 awaited

Brand Idea to launch #SabKaTimeAaGaya campaign on OOH

In OOH News By M4G Bureau - August 08, 2019

The OOH leg of the campaign will support the “Har Recharge Pe Extra” proposition

‘Urbanization is a huge benefit for the OOH industry’

In OOH News By Pray Jani - August 02, 2019

Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019

Hack you way to a job: SOLV’s digital billboard challenge

In OOH News By M4G Bureau - July 18, 2019

Bangalore based B2B start-up SOLV has introduced India's 1st hackable digital billboard in the city inviting techies to crack the displayed puzzle and win a job, among other rewards

Global expert Manosh De to speak on OOH & urban transformation at OAC 2019

In OOH News By M4G Bureau - July 16, 2019

Manosh De is the Global lead – National and regional development strategies, BIAF at Jacobs, Dubai

Coca-Cola ties up with ICC to spread the cricket fizz

In OOH News By Bhawana Anand - July 15, 2019

The cola major launched on-ground activations in multiple countries in partnership with the ICC, to ride high on cricket fans’ sentiments during the World Cup season

Dentsu launches comprehensive single source consumer study- CCS 2019

In OOH News By M4G Bureau - July 09, 2019

The latest research has been conducted across 24 cities, including tier 2 markets, and covers a sample of over 17,000 respondents representing 83 million people in urban India