Results For "auto"
153 News Found
UK’s MediaCom pushes ahead with programmatic buying tool
In Digital OOH By M4G Bureau - January 10, 2018
MediaCom is promoting the launch of innocent’s new ‘Super Juice’ in London, Manchester and other key cities using an automated trading desk for DOOH ads wherein the system uses data that informs the optimum times for the brand to be live across each screen, with each having a unique schedule by day and by hour
Ola hits the streets to promote auto service offering
In Gallery By M4G Bureau - December 11, 2017
After rolling out its TVC, the brand initiated an innovative 15-day outdoor promotional campaign in Bengaluru and Chennai. The campaign has been planned and executed by OMI
OMA to develop Automated Proposal Platform with Red Ant Design
In OOH Solutions By M4G Bureau - December 08, 2017
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able to confirm booking and receive billing files within the software, and have access to MOVE audience reports
Ola hits the streets to promote auto service offering
In Campaigns By M4G Bureau - December 07, 2017
After rolling out its TVC, the brand initiated an innovative 15-day outdoor promotional campaign in Bengaluru and Chennai. The campaign has been planned and executed by OMI
BroadSign International powers Qatar-based ELAN Media’s DOOH network
In Digital OOH By M4G Bureau - November 11, 2017
ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens located in high-impact areas, including the Mall of Qatar, Doha Festival City and Ezdan Mall
“We hit the bull’s eye with auto-branding”
In Viewpoints By Bhawana Anand - November 02, 2017
Manav Sethi, Chief Marketing Officer, ALTBalaji talks about OOH advertising and in particular the strengths of auto-branding
ALTBalaji hails 20,000 auto rickshaws to promote Ragini MMS Returns
In Campaigns By M4G Bureau - October 30, 2017
ALTBalaji has embarked on an interesting marketing initiative by using auto-rickshaws to promote their digital show across North and West India
Tier I & II markets geared to drive OOH growth
In OOH News By M4G Bureau - October 23, 2017
Rising consumerism in the non-metro markets augurs well for OOH advertising
Auto brands slip into the OOH fast lane to drive sales growth
In OOH News By Amaan Kazmi - October 16, 2017
Most of the auto brand campaigns highlight festive offers to customers, while some beckon buyers to take advantage of GST exemption on particular class of vehicles
JCDecaux’s BrandDO raises DOOH accountability standards in UK market
In Digital OOH By M4G Bureau - October 14, 2017
The charter will form the automated trading standards to which JCDecaux will adhere.