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4575 News Found
UK lights the darkness on Holocaust Memorial Day 2023
In Digital OOH By Rajiv Raghunath - January 30, 2023
Rankin, Piccadilly Lights and BFI IMAX lead the commemorations
Broadsign appoints Veronica Ong as Sales Director, Southeast Asia
In OOH News By M4G Bureau - January 30, 2023
As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.
United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network
In Digital OOH By Rajiv Raghunath - January 27, 2023
The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.
Broadsign retains Out of Home Capital as Global Strategic Advisor
In OOH News By M4G Bureau - January 27, 2023
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
JCDecaux in partnership with UNDP to support UN Joint Sustainable Development Goals Fund, underlining its role as a sustainable media
In OOH News By M4G Bureau - January 25, 2023
“JCDecaux has supported major causes for a number of years globally and currently contributes to the promotion of 14 of the 17 SDGs,” says Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux
Non-metro OOH markets have the potential to attract higher ad spends
In OOH News By M4G Bureau - January 25, 2023
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.
Shell to acquire Volta in all-cash transaction valuing Volta at about $169mn
In OOH News By M4G Bureau - January 24, 2023
Vince Cubbage, Interim CEO, Volta, says, “Both Volta and Shell have a demonstrated ability to meet the changing needs of customers, and this acquisition will bring that experience together to provide the options that are needed as more drivers choose electric."
Showcasing Kashi Balloon and Boat Festival
In Campaigns By M4G Bureau - January 24, 2023
Sharing his comments on the spectacular event promotion, Kaushal Raj Sharma, Commissioner Varanasi, said that “ancient traditions of our country need to be packaged into authentic and curated experiences for the modern travellers”
‘NINFRIS, e-auctions augment ease of investment in railway media’
In OOH News By M4G Bureau - January 23, 2023
Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway spoke about the factors augmenting investments in railway media.
South India Talks OOH Conference today at Courtyard by Marriott, Hebbal, Bengaluru
In OOH News By M4G Bureau - January 20, 2023
The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum