Tecno creates a flying billboard with SpiceJet plane branding

In Campaigns By M4G Bureau - May 05, 2023

The tech brand shines the light on its new smartphone PHANTOM V Fold with the ‘Beyond the Extraordinary’ marketing campaign.

Basant Rathore, SVP, Brand and Business Development, Jagran Prakashan joins OAA 2023 Jury

In OOH News By M4G Bureau - May 03, 2023

Basant has over 25 years of experience across the media landscape spanning various business roles from media planning and buying to content creation.

Ocean Outdoor appoints Marie Le Hur as Marketing Director for UK biz

In OOH News By M4G Bureau - May 03, 2023

Marie takes responsibility for the marketing of Ocean’s DOOH portfolio to brands, agencies, specialists and landlords

Jaikishin Chhaproo, Head Media & Brand PR, ITC joins OAA 2023 Jury

In OOH News By M4G Bureau - May 02, 2023

An industry veteran, Jaikishin has over 25 years of experience working in various brand segments such as FMCG, telecom, broadcast and e-commerce.

‘High-end signage market is very promising’

In Viewpoints By Aayush Mohanan - May 01, 2023

Naresh Kumar Dasari, Managing Director, Kalpana Glass Fibre and Macro Media Digital Imaging shares his views on the signage market trends in India, and the prospects of DOOH media, particularly at fuel filling and EV charging stations.

Moving Walls to power MASTRUM platform customised for OOH advertising in Japan

In Digital OOH By M4G Bureau - April 28, 2023

MASTRUM is an impression-based digital OOH advertising platform that provides ad space trading, ad serving, and programmatic DOOH advertising to meet domestic and international demand

Adani Realty and OAP collaborate for latest luxury project called ‘TEN BKC’

In OOH News By M4G Bureau - April 26, 2023

The project is located in the bustling neighbourhood of Bandra and is right next to the newly launched Apple store

Digital display solutions: The big picture still looming large

In OOH Solutions By Pray Jani - April 26, 2023

Key assertions of top Digital Display Solutions companies operating in the Indian market on emerging growth opportunities.

The Canadian Out-of-Home Awards announce founding partners/sponsors

In OOH News By M4G Bureau - April 26, 2023

The inaugural awards ceremony to be held on May 25

‘Bengaluru OOH will be back on track with large formats’

In Viewpoints By Aayush Mohanan - April 25, 2023

Manmohan Singh, Secretary, Outdoor Advertising Association, Bangalore (OAAB) shares his perspectives on OOH prospects and re-introduction of large formats in the city of Bengaluru following the March 1, 2023 ruling of the High of Karnataka.