MSRDC invites bids for appointment of consultants

In OOH News By VJ Media Bureau - November 17, 2014

Interested advertising consultants and media companies are invited to bid for appointment as consultants for comprehensive development of new advertising sites and wayside amenities along NASGM Road (700 km) in Maharashtra

Xtreme Media installs LED wall at Kanakia Group's Mumbai corporate centre

In OOH News By VJ Media Bureau - November 14, 2014

The video wall is a medium for internal communications as well as branding and advertising of upcoming offices in the corporate centre

By The People: What Catches The Eye In The Outdoor

In OOH News By VJ Media Bureau - November 14, 2014

The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.

NDMC floats tenders for ad rights on unipoles & subways

In OOH News By Bhawana Anand - November 13, 2014

The sites and properties up for bidding are located in Rohini Zone, Karol Bagh, Civil line Zone, Narela Zone, S P Zone and City Zone

Art Cottage Advertising wins branding rights at JSCA Stadium Ranchi

In OOH News By Nabamita Chatterjee - November 12, 2014

The agency has the ad rights on about 16,500 sq. ft. at the stadium for the India-Sri Lanka one-day international on Nov 16

Tag Heuer grabs attention with high octane campaign

In OOH News By Bhawana Anand - November 12, 2014

The brand organised a high-energy performance by cheerleaders at the Buddh International Circuit in New Delhi, followed by gravity defying stunts by professional drivers on the racetrack.

Sab TV creates buzz in UP with Chidyaghar

In OOH News By Nabamita Chatterjee - November 06, 2014

High visibility billboards were selected at key locations like market place, junctions, railway stations with a mix of selected gantries, wallraps and unipoles for the campaign.

Levi's connects with commuters via metro stations in Mumbai

In OOH News By Nabamita Chatterjee - November 06, 2014

Kinetic India handled the OOH duties of the Levi's Commuter Series campaign by using multiple formats like billboards, dropdowns, standees, backlit cut-outs, wall facades and signage.

Lava'mesmerizes' the metros

In Campaigns By Jubilee Cardozo - November 06, 2014

After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd, has come out with an innovative out-of-home campaign at select premium sites in major cities and metros.

Havas Media Group India wins integrated media duties for OCM India

In OOH News By VJ Media Bureau - November 05, 2014

Brand believes that new brand positioning and the identity of OCM is crucial to the forward path of the brand