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4576 News Found
Eco-friendly fabric gradually finding market in Chattisgarh, though it’s still early days
In OOH Solutions By Bhawana Anand - February 07, 2018
While the demand for fabric prints is still negligible, there is some traction for the business. Most of the demand is coming in for short formats like backlit and frontlit displays
Surendra Shenoy, PGM, BSNL to address Karnataka Talks OOH
In OOH News By M4G Bureau - February 07, 2018
Surendra Shenoy is central to BSNL’s brand building in the Karnataka Circle and undertakes major brand visibility initiatives that include OOH advertising on traditional and digital formats
Airtel’s Naqhi Khan to share brand perspective on OOH at Karnataka Talks OOH conference
In OOH News By M4G Bureau - February 07, 2018
Naqhi heads the brand and marketing communications for Bharti Airtel across Karnataka; he has worked in diverse streams that include sports marketing, ATL/BTL marketing, and now marketing communications
ITW Consulting bags in-stadia ad rights for Tri-Series in Sri Lanka
In OOH News By M4G Bureau - February 07, 2018
ITW Consulting is permitted to market the in-stadia advertising rights and can enter into contract with potential clients and agencies towards exploiting the rights commercially
Jabong’s ‘Big Brand Sale’ writ large on OOH canvas
In Campaigns By M4G Bureau - February 07, 2018
The OOH mandate was handled by Laqshya Solutions, whereas the mainline campaign was conceptualised and scripted by Happy Mcgarrybowen; the OOH campaign ran in 8 cities using some 104 media units
Samsung India flags off second leg of ‘Safe India’ campaign
In Gallery By M4G Bureau - February 06, 2018
The second phase of Samsung ‘Safe India’ campaign was rolled out in Delhi, Mumbai, Chennai and Lucknow through messages displayed on public information systems and LED walls as well as films and skits in schools and colleges
NEC Display Solutions acquires LED solutions provider S[quadrat]
In OOH Solutions By M4G Bureau - February 06, 2018
The acquisition further strengthens and positions NEC as one of the world’s leading visual solutions provider while supporting a more consultative market approach focusing on in-depth understanding of customer challenges and vertical industry opportunities
Hand painted billboards make rare appearance
In OOH News By M4G Bureau - February 06, 2018
Mural painters like The Walldogs in the US are keeping alive the traditional art of hand-painted billboards; mural paintings are also giving city landscapes an aesthetic look
Samsung India flags off second leg of ‘Safe India’ campaign
In Campaigns By M4G Bureau - February 06, 2018
The second phase of Samsung ‘Safe India’ campaign was rolled out in Delhi, Mumbai, Chennai and Lucknow through messages displayed on public information systems and LED walls as well as films and skits in schools and colleges
Karnataka Talks OOH conference in Bengaluru this Friday
In OOH News By M4G Bureau - February 05, 2018
The conference will bring all major industry stakeholders – Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers, to address key matters concerning OOH business in Bengaluru and rest of Karnataka.