SDMC says no let up on fee demand on mall media

In OOH News By M4G Bureau - January 18, 2019

The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media

Tinder says it loud and clear: Why go ‘adulting’ when there’s so much more to do!

In Campaigns By Bhawana Anand - January 17, 2019

The campaign, handled by Havas Media, has been rolled out in multiple cities at high footfall areas

Century Group acquires exclusive media rights for 3 airports in North East

In OOH News By Bhawana Anand - January 16, 2019

The rights have been acquired at Shillong, Tezpur and Lilabari airports

Read the newspaper & win a house, says ‘Sandesh’

In Campaigns By M4G Bureau - January 16, 2019

The Gujarati national daily launched an OOH campaign and reach out to readers with a contest.

Global CEOs of Kinetic, Posterscope to address FEPE Congress in Dubai

In OOH News By M4G Bureau - January 15, 2019

Marc-Antoine de Roys and Posterscope Global CEO Stephen Whyte have been confirmed as Keynote Speakers for FEPE International’s 60th Annual Congress

Watch this one: G Shock goes big on OOH

In Campaigns By M4G Bureau - January 15, 2019

The brand campaign has been spotted at high footfall locations in New Delhi, including Haus Khas and Sarita Vihar

Ocean to develop digital screens in UK’s Southampton

In Digital OOH By Rajiv Raghunath - January 15, 2019

Ocean will replace and upgrade the Southampton City Council’s existing roadside billboards with enhanced digital screens

Kolkata Municipal launches Tathya Sandhani app for outdoor advertising

In Digital OOH By M4G Bureau - January 14, 2019

The app supports data on legal sites and identification of media

‘New technologies, research will augment OOH’

In Viewpoints By Bhawana Anand - January 11, 2019

Gajendra Jangid, VP - Marketing, Cars24 talks about the brand’s OOH advertising experience and expectations from the medium

DAN to handle media accounts of Oppo, OnePlus

In OOH News By M4G Bureau - January 10, 2019

The agency will handle the traditional, digital and OOH advertising of the two brands