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4586 News Found
Bengaluru large format media owners stepping up efforts to put business back on the rails
In OOH News By Ria Banerjee - June 26, 2019
Media owners believe they already have deemed permission for displaying advertisement on hoardings unless the new advertisement bylaws ‘Outdoor Signage and Public Messaging Bylaws 2018’ replaces the advertisement bylaws of 2006
Behrouz Biryani crafts drool-generating campaign
In Campaigns By Pray Jani - June 26, 2019
The company Rebel Foods, in association with Posterscope India, has launched an innovative campaign to promote brand Behrouz Biryani with clutter breaking presence
Dalmia Cement to use freight trains for brand promotion
In OOH News By M4G Bureau - June 26, 2019
Total 5 trains have been taken on long-term basis for exclusive branding
Parks are for playing, not parking, says Uber campaign
In OOH News By M4G Bureau - June 26, 2019
The brand’s on-ground campaign will see cricket nets being installed at top metro cities to promote the sport and create awareness around sustainable urban planning
Amazon Pay’s features get OOH shout-out
In Campaigns By Pray Jani - June 25, 2019
The OOH duties of the campaign were handled by Rapport India and they highlight the new Amazon Pay features like ‘Send Money’
Ocean’s Alliance extends into China in pact with Phoenix Metropolis Media
In Digital OOH By Rajiv Raghunath - June 24, 2019
Phoenix Metropolis Media joins Ocean’s Alliance Network, giving advertisers access to handpicked premium outdoor screens across China and 12 other global cities, along with the UK wide portfolio and three Netherlands subsidiaries now operated by Ocean
‘The time for DOOH has truly arrived’
In Viewpoints By Rajiv Raghunath - June 24, 2019
Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA) shares his perspectives on the growth and development of DOOH media and the factors that will determine this industry’s growth journey
Ocean Outdoor rolling out Birmingham’s biggest DOOH roadside network
In Digital OOH By M4G Bureau - June 21, 2019
130 roadside digital 6-sheet screens will replace existing outdoor locations on key arterials across the city and the outer suburbs, including New John Street, Suffolk Street, Queensway, Corporation Street and Dartmouth Middleway
Why suburban railway passengers matter to brand marketers
In Research By Bhawana Anand - June 21, 2019
A study report by Vyoma Media throws up interesting insights and observations on the suburban railway travellers
UK’s Women’s Aid and Engine wins Grand Prix in Ocean’s 10th anniversary celebration of top DOOH campaigns
In Digital OOH By M4G Bureau - June 21, 2019
DOOH is redefining human engagement, says Ocean CEO Tim Bleakley
