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'OOH+D2C+Digital will be more compelling’ says EY’s Ashish Pherwani
In OOH News By Pray Jani - July 27, 2019
Ashish Pherwani Partner – Media and Entertainment, EY India talks about the media trends that the course for the future of OOH industry
OOH Expo 2019 inaugurated at OAC 2019
In OOH News By Bhawana Anand - July 26, 2019
The 2-day Expo showcases cutting-edge OOH solutions spanning DOOH hardware and software solutions, media materials, fabrication solutions, among others
Team GB‘s Tokyo 2020 Olympic Games countdown goes big on Ocean screens
In Digital OOH By M4G Bureau - July 25, 2019
The campaign supports Only One Year to Go celebrations planned for Team GB in Manchester and at Westfield London
BharatPe signs Salman Khan as brand ambassador
In OOH News By M4G Bureau - July 25, 2019
Salman will appear in their upcoming marketing campaigns
Broadsign to power China’s Oriental Sunrise Media digital signage network
In Digital OOH By M4G Bureau - July 24, 2019
The partnership enables delivery of dynamic content, augmented reality experiences, and omnichannel campaigns to Oriental Sunrise’s growing, premium network
OOH Expo 2019 to be inaugurated on July 26
In OOH News By Pray Jani - July 23, 2019
The 2-day Expo, being organised concurrently with the 15th Outdoor Advertising Convention at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, will feature exhibits of cutting-edge OOH solutions spanning DOOH hardware and software solutions, media materials, fabrication solutions, among others
Brand marketer Avijit Dhar to speak @OAC 2019
In OOH News By M4G Bureau - July 23, 2019
Avijit Dhar, AVP – Marketing, Vedant Fashions will be participating in a panel discussion on the theme ‘How OOH builds unmissable brand visibility’
CRM, Loyalty & Data-driven Marketing expert Ajay Row to speak at OAC 2019
In OOH News By M4G Bureau - July 23, 2019
G. Ajay Row will be participating in a panel discussion on the theme of ‘Mobile + OOH = Leveraging hyperlocal brand advertising opportunities’
Tata Salt’s green drive to help Pandharpur pilgrims
In Campaigns By M4G Bureau - July 22, 2019
The brand’s initiative ‘Maulichi Savali- Mother Nature’s Compassion and Care’ conceptualized by The Brand Brewery aimed at planning 1,000 trees on the pilgrimage route towards Pandharpur
Disney and Pixar’s celebrate ‘Toy Story 4’ with Carnival in Hong Kong
In Gallery By M4G Bureau - July 19, 2019
The largest shopping mall in Hong Kong, Harbour City, has been transformed into a “Toy Story” themed carnival through immersive activities, games and challenges