ZEE5’s dynamic billboard engages commuters

In Campaigns By Bhawana Anand - August 06, 2019

The OTT brand leverages data and technology to tap commuter attention during the monsoon-led traffic delays in Mumbai

How JK Tyre & Industries ran truck branding to promote new commercial vehicle

In Gallery By - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India

JK Tyre & Industries goes a long way with truck branding

In Campaigns By Bhawana Anand - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India

Jeep Compass to enhance Trailhawk with superlative OOH plans

In OOH News By M4G Bureau - August 05, 2019

The brand plans to create an unmissable impression with giant OOH sites

‘Don’t sell space, Sell idea’: Raj Kamble

In OOH News By Pray Jani - August 05, 2019

Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019

Anuj Aggarwal, Member (HR), AAI given additional charge as Chairman

In OOH News By Rajiv Raghunath - August 02, 2019

The additional charge has been given for a period of 3 months

‘Data and tech oriented OOH advertising growing in Asia’

In OOH News By Pray Jani - August 02, 2019

Srikanth Ramachandran addressed OAC 2019 by highlighting the benefits of data driven OOH campaigns

‘Urbanization is a huge benefit for the OOH industry’

In OOH News By Pray Jani - August 02, 2019

Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019

Eastern Railways invites EOI for vinyl wrapping on trains

In OOH News By M4G Bureau - August 01, 2019

The last date for submission of this EOI is on 6th August and the period of contract will be awarded for 3-5 years

Pixel Media selects Moving Walls platform to introduce programmatic OOH in Indonesia

In Digital OOH By M4G Bureau - August 01, 2019

Moving Walls will equip Pixel Media Inovasi with cloud-based inventory management and dynamic ad-serving capabilities along with audience data measurement for all their billboard sites