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TVS targets Gen Z with metro branding for new TVS NTORQ 125
In Campaigns By Bhawana Anand - September 30, 2019
The brand taps close to 2.2 lakh passengers per day with single station branding
Coca-Cola India starts ‘World Without Waste’ drive
In OOH News By M4G Bureau - September 30, 2019
The program will impact more than 15,000 people in 43 padas around SGNP and beaches in Mumbai
PNB takes train wrap branding for long term
In Gallery By - September 27, 2019
In association with Evergreen Media, the brand has wrapped single rack train running all 7 days
Canon Cameras new OOH campaign to inspire Young People ‘To Do Great’
In Gallery By - September 27, 2019
The campaign consisting of film, print, and OOH, is conceived by Dentsu One
Cosign India launches recyclable printable material
In OOH Solutions By Bhawana Anand - September 27, 2019
COTEX Textile is 100% polyester i.e. recyclable and with the finest quality, available in different sizes and supports different printing technologies
DOOH content followed by ads 5.1x more engaging: Ocean study
In Digital OOH By Rajiv Raghunath - September 27, 2019
Neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH; drives up eye dwell times and engagement
HP’s Santosh Nair quits
In OOH News By Mohit Manghani - September 26, 2019
Santosh Nair, handling the position of Country lead and Category Manager of HP’s India region steps down from his position.
Canon Cameras new OOH campaign to inspire Young People ‘To Do Great’
In OOH News By M4G Bureau - September 26, 2019
The campaign consisting of film, print, and OOH, is conceived by Dentsu One
‘Take a break and Play’
In Campaigns By Bhawana Anand - September 26, 2019
Adda52.com’s 2nd brand campaign targets people from all walks of life and make them aware of the potential poker player in them
Sneha Rajani Head of Sony Pictures Networks India to quit
In OOH News By M4G Bureau - September 26, 2019
She has been instrumental in launching Sony MAX, revolutionizing the content of Sony Entertainment Television and others
