Reckitt Benckiser India has awarded its media business to dentsu X

In OOH News By M4G Bureau - December 10, 2019

The agency has won this mandate versus IPG the incumbent agency group, Starcom, Madison and Havas

AdMavin launches an initiative to help Tier II & III media owners

In OOH News By M4G Bureau - December 10, 2019

AdMavin UPCOUNTRY is designed to bring forth the OOH media owners cum ad agencies in tier 1, tier 2 and tier 3 cities to the limelight

Audio ads strike the right note in Mumbai local trains

In OOH News By Pray Jani - December 09, 2019

AtomO’Sphere, a Mumbai based media owner offering audio ad solution, and believes that the media can reach immense heights

West Central Railway’s Bhopal Division passes tender for advertising

In OOH News By Pray Jani - December 06, 2019

Digital, audio and static formats available for advertising rights at the Shivpuri station

Broadsign, Adform streamline global programmatic omnichannel media buys

In Digital OOH By Rajiv Raghunath - December 06, 2019

New ad tech integration gives brands and agencies a one-stop shop for planning and executing global programmatic campaigns across online, mobile and DOOH

Illegal hoardings in Goa to come under close watch

In OOH News By Pray Jani - December 06, 2019

Hoardings in Goa under supervision to conform to the requirements of Land Development and Building Construction Regulations, 2010

DSP Mutual Funds launches this year’s creative OOH punch

In Campaigns By Pray Jani - December 06, 2019

The mutual fund investment company spends big on OOH media, taking over various digital and static formats across 70 markets

LIC calls for empanelment applications in Chandigarh

In OOH News By M4G Bureau - December 06, 2019

The applications are invited from Printers and Vendors registered in Tri-City

Wurfel Kuche undertakes GoGreener Initiative

In OOH News By M4G Bureau - December 05, 2019

Along with planting trees, the brand uses eco-friendly boards for branding

Sapat Parivar Tea captures audience with audio ads in media dark areas

In Campaigns By Pray Jani - December 05, 2019

The brand leveraged the festive occasion to target interior areas with integrated campaign by Vritti Solutions Limited