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Amazon retains top position among 100 most valuable brands in Kantar & WPP report
In Research By M4G Bureau - July 02, 2020
According to ‘BrandZ Top 100 Most Valuable Global Brands 2020’ report, Amazon’s value grew by almost $100 billion this year and accounts for a third of the top 100 brands’ total growth
‘In case of violation, any unauthorised advertisement will attract penalty’ warns Delhi civic body in its notice
In OOH News By M4G Bureau - July 02, 2020
NDMC has spotted a few illegal hoardings, LED/LCD boards without permission and oversized shop signages in the areas under its jurisdiction
‘Skillful tools, reliable data & traffic movement info are essential to gain clients’ trust back on OOH medium’
In Viewpoints By Bhawana Anand - July 01, 2020
Dipankar Sanyal, CEO, Platinum Outdoors, shares that the firsthand experience of rolling out multicity campaigns in the pandemic scenario
India sees increased mobility under Unlock Phase 1, says Google report
In Research By Bhawana Anand - July 01, 2020
The data says that a rise in movement trends has been tracked in the areas such as retail and recreation, groceries and pharmacies, parks, transit stations, workplaces, and residential
Charu Malhotra joins Hindware as VP Marketing
In OOH News By M4G Bureau - June 30, 2020
Charu will handle the entire marketing gamut for Hindware, along with steering the new-age, super premium brand Alchymi and the luxury brand Queo
India Gate Basmati Rice builds strong brand identity with #UmeedHainHum initiative
In OOH News By M4G Bureau - June 30, 2020
The brand has reached out to over 140 plus cities, feeding more than 15 million meals since the lockdown was announced
Sangeetha Sampath moves to 82.5 Communications as Group CD in Bengaluru
In OOH News By M4G Bureau - June 30, 2020
Earlier, she was with Mullen Lintas and carries vast experience across consumer categories
‘Programmatic OOH will see exponential growth in the coming years, accelerated by Covid-19 situation’
Remi Roques, General Manager APAC, Broadsign sees scope for establishing strong partnerships and collaborations to promote programmatic OOH in India markets
LG unveils advanced digital signage solution- LSAA
In OOH Solutions By M4G Bureau - June 28, 2020
LSAA series sets a new standard for LED signage solutions in the commercial display market offering superb picture quality, enhanced ease of installation and unbeatable value
Dentsu India elevates Indrajeet Mookherjee to the role of President
In OOH News By M4G Bureau - June 26, 2020
Erstwhile Executive Vice President, Indrajeet has been promoted to the role of President with an immediate, effective and he will continue to report into Simi Sabhaney, CEO, Dentsu India