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Key leadership movement spotted
In OOH News By M4G Bureau - July 13, 2020
Rajiv Suri, MD & CEO of Shoppers Stop, Arun Srinivas, Chief Sales & Marketing Officer, Ola and Sumit Walia, Vice-President Oppo India, have put down the papers
‘No effect of COVID- 19 on top brands’ growth’, says Brand Footprint 2020
In Research By M4G Bureau - July 13, 2020
According to Kantar’s report -Brand Footprint 2020, Dabur, Vim, Sunfeast, Brooke Bond and Patanjali have joined the Billion CRPs Club this year
‘Creating immersive, engaging, memorable OOH experiences’
Saurabh Gupta, Director, Product, Ultraleap talks about technologies that enable spatial interaction between people and digital technologies to augment OOH advertising
Kinetic Worldwide launches new proprietary tool ‘IOM’
In OOH News By M4G Bureau - July 10, 2020
The agency intends to offer a tool that leverages real time inputs to maximise campaign impact across geographies and mobility opportunities acknowledging the greater demand for transparency and ROI, says Ajay Mehta
Raj Ad Zone installs Arrow Digital's EFI H1625
In OOH Solutions By M4G Bureau - July 10, 2020
Raj Ad Zone invests in the Hybrid Printer amidst of the pandemic and plans to bring in more printers soon
'OOH is one of the most impact medium due to Covid19', says WPP’s CEO Mark Read
In OOH News By Bhawana Anand - July 09, 2020
In a ‘FICCI Frames 2020’ conference, Mark emphasis on the significance of DOOH and as an effective medium to measure the impact more carefully
Philips PDS launches reward program for installation partners to restart business operations
In OOH Solutions By M4G Bureau - July 09, 2020
The ‘InSync’ program series provide exclusive product deals, finance packages and sales incentives
PepsiCo’s Deepika Warrier joins Diageo as CMO
In OOH News By M4G Bureau - July 08, 2020
Warrier moves after 2 decades from PepsiCo where she undertook various key roles in strategy and marketing
Roshanspace Brandcom designs franchise model to help OOH industry people facing job issues
In OOH News By Bhawana Anand - July 08, 2020
The OOH media owning firm aims to give an opportunity to outdoor employees going through job loss to earn during current crises by leveraging their contacts and skills
Canadian M&E major Quebecor signs up Broadsign to power its DOOH networks
In Digital OOH By Rajiv Raghunath - July 07, 2020
The partnership enables Quebecor to easily sell, manage and distribute content across its fleet of premium bus shelter screens from one centralised platform