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4576 News Found
Go high, go bold, urges Skechers in new campaign
In Gallery By - December 09, 2020
Executed by StreetTalk Skechers #OrginalsKeepMoving campaign is all about encouraging people to push their boundaries and scale new heights.
Spotify to Wrap it up with audio stories on OOH
In Campaigns By M4G Bureau - December 09, 2020
The digital music streaming app displays popular songs of 2020 and India’s audio streaming data in various cities.
Global ad spend rebound likely in 2021, says report
In Research By M4G Bureau - December 09, 2020
MAGNA’s global advertising market place report spells positive forecast for the advertising and marketing industry, driven by expected economic recovery and COVID vaccination
Quividi, Moving Walls in pact to enhance audience measurement, pDOOH executions
In OOH News By Rajiv Raghunath - December 08, 2020
With the integration, advertisers and media owners gain access more extensive cloud-based planning, buying, and measurement tools for place-based media like digital and static billboards
Tamil Nadu Tourism checks into airports to showcase exotic locales
In Campaigns By M4G Bureau - December 08, 2020
For the campaign, Times OOH undertook media planning, media buying and executing high-recall media sites at multiple major airports
WOO plans 1st ‘World Tour’ in 2021; Toronto Congress in 2022
In OOH News By M4G Bureau - December 08, 2020
The tour events to be held in Europe, Africa and Asia Pacific in the second, third and fourth quarters of 2021
Nabendu Bhattacharyya moves on from Milestone Brandcom
In OOH News By M4G Bureau - December 04, 2020
Nabendu will leave the business on December 31, ending his more than 6-year-long-stint with the network, to explore and pursue his personal interests
Rural markets likely to recover faster than urban: Kantar and GroupM report
In Research By M4G Bureau - December 04, 2020
The report says that despite the differential impact of Covid19 across India, consumers in rural parts look more confident of a rapid recovery in the economy
UK OOH to grow by 31% in 2021: GroupM report
In Research By M4G Bureau - December 03, 2020
According to the report, much of the losses should be regained next year and digital formats, currently comprising 60% of the medium’s activity, will continue growing next year and beyond
Havas Group kicks off gender diversity initiative
In OOH News By M4G Bureau - December 02, 2020
Called ‘Women who Inspire’, the initiative has launched a core group with members in senior roles, across all six agencies, who are in a position to influence, inspire, and mentor the next rung of leadership