Signpost India takes up advertising, experiential marketing at Chennai International Airport

In OOH News By M4G Bureau - April 01, 2022

Dipankar Chatterjee, Founder & Director, Signpost India says, "We are honoured to work with AAI Chennai. It is one of India’s major international airport hubs and a highly valued market.”

Bengaluru airport gearing up for growing international air passenger traffic

In OOH News By Rajiv Raghunath - April 01, 2022

BIAL resumes 25 international departing flights in a day; Expects to add new routes and airlines in a phased approach

Regular international flights ops resume, boost for commercial activities at airports

In OOH News By Rajiv Raghunath - March 28, 2022

Some 60 airlines from 40 countries to operate to/from India during the summer schedule

Kempegowda International Airport, Bengaluru recognised as 'Best Airport' at Wings India Awards 2022

In OOH News By M4G Bureau - March 28, 2022

Also wins ‘Aviation Innovation’ Award for Excellence in Innovation

Air passenger volume in India expected to reach pre-pandemic level; dip in Jan an aberration

In OOH News By Rajiv Raghunath - March 21, 2022

Decline in daily Covid cases, resumption of regular international services will provide the growth props

OOH major Lamar Advertising joins WOO

In OOH News By M4G Bureau - February 22, 2022

Lamar operates more than 352,000 billboard, transit, airport and interstate logo displays in the US and Canada, including the largest network of large-format digital displays in the US, with more than 3,900 digital units.

Kempegowda International Airport, Bengaluru receives ACI’s ‘Voice of the Customer’ recognition for 2nd consecutive year

In OOH News By M4G Bureau - February 16, 2022

Wins global recognition for its relentless efforts in understanding the needs of passengers

Kempegowda International Airport, Bengaluru invites bids for managing advertising media

In OOH News By M4G Bureau - February 15, 2022

The last date for submitting bids for establishing, operating, maintaining, and managing Advertising Media at KIAB is March 29, 2022.

Air passenger traffic volume in India rises 62.9% in Aug-Nov 2021

In OOH News By Rajiv Raghunath - December 27, 2021

Domestic flight passenger volume reaches 20.72 million in Nov 2021 vs 17.42 million in Oct 2021

“OOH has a higher sticky factor compared to other mediums”

In Viewpoints By N Jayalakshmi - December 23, 2021

Somany Ceramics is a brand that has leveraged the out-of-home (OOH) medium in many ways - from hoardings and branded buses that also served as mobile stores; to in-stadium and airport branding. In an interaction with Media4Growth, Minal Somany, Brand Custodian, Somany Ceramics, shares the brand’s experience in the OOH space, the possibilities with it in future and the challenges therein. Read on…