Domestic Air Passenger traffic grew in January 2020

In OOH News By M4G Bureau - February 19, 2020

As per DGCA data, 1.27 crore passengers flew in last month

‘LIC has been using transit media for over 60 years now’

In OOH News By Bhawana Anand - February 10, 2020

Veena Khan, Deputy Secretary Corporate Communications, LIC spoke on ‘How Transit Media Can Be Best Leveraged by BFSI Brands’

New technologies will transform airport advertising experiences: Charu Malhotra, Head - Marketing, Somany

In OOH News By Bhawana Anand - February 10, 2020

‘Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities’

2nd Transit Media Talks conference gets underway

In OOH News By M4G Bureau - February 06, 2020

The conference directs sharp focus on transit media growth and its future

5 smart city projects in PPP mode an opportunity for digital signage industry

In Digital OOH By Bhawana Anand - February 04, 2020

100 new airports will also create more digital signage business

Times OOH signs up with Moving Walls for programmatic DOOH

In Digital OOH By M4G Bureau - January 28, 2020

The planning and buying solution will be integrated into 263 airport media in Mumbai, both domestic and international terminals, Coimbatore, Indore, Trichy and 207 media across Mumbai Metro

Somany to adopt new age marketing to attract Millennials

In OOH News By Bhawana Anand - January 27, 2020

Hoardings & Cinema Advertising is also a part of brand marketing strategy

Himalaya establishes consumer connect with babycare branding at Indore International Airport

In OOH News By M4G Bureau - January 23, 2020

In association with Times OOH, the brand targets flying mothers with 2 babycare facilities across Departure and Check-In Halls

‘Airport advertising works well for our brand’

In Viewpoints By Bhawana Anand - January 20, 2020

Charu Malhotra Bhatia, Head of Marketing at Somany Ceramics Ltd talks about the brand’s outlook on airport advertising and other aspects of OOH

Ad rights to be given for Jammu Airport

In OOH News By M4G Bureau - January 20, 2020

Airport Authority of India has published a tender to give advertising rights at the Jammu Airport