Brush up for ‘The Quintessential OOH Quiz’ at OAC 2019

In OOH News By M4G Bureau - July 24, 2019

The quiz will be conducted by Rachana Lokhande on July 26

ZEE5 India CEO Tarun Katial to address OAC 2019

In OOH News By M4G Bureau - July 24, 2019

Tarun Katial will be speaking on theme 'How OOH helps OTT connect with the Millennials’

OOH Expo 2019 to be inaugurated on July 26

In OOH News By Pray Jani - July 23, 2019

The 2-day Expo, being organised concurrently with the 15th Outdoor Advertising Convention at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, will feature exhibits of cutting-edge OOH solutions spanning DOOH hardware and software solutions, media materials, fabrication solutions, among others

Brand marketer Avijit Dhar to speak @OAC 2019

In OOH News By M4G Bureau - July 23, 2019

Avijit Dhar, AVP – Marketing, Vedant Fashions will be participating in a panel discussion on the theme ‘How OOH builds unmissable brand visibility’

CRM, Loyalty & Data-driven Marketing expert Ajay Row to speak at OAC 2019

In OOH News By M4G Bureau - July 23, 2019

G. Ajay Row will be participating in a panel discussion on the theme of ‘Mobile + OOH = Leveraging hyperlocal brand advertising opportunities’

Anna Bager to succeed Nancy Fletcher as OAAA President & CEO

In OOH News By Rajiv Raghunath - July 23, 2019

Anna Bager is currently executive VP of the Interactive Advertising Bureau (IAB)

Manish Dua, Manas Mohan to deliberate on mobile & hyperlocal advertising at OAC 2019

In OOH News By M4G Bureau - July 22, 2019

Manish Dua is President – Sales & Marketing, Orient Cement; Manas Mohan is Ideation Evangelist & Principal Consultant, Laqshya Media Group

Moving Walls CEO Srikanth Ramachandran to speak on data & technologies at OAC 2019

In OOH News By M4G Bureau - July 19, 2019

Moving Walls is a data and technology led company that helps leading brands measure, reach, and influence consumers on the move

BBMP floats tender to build skywalks

In OOH News By M4G Bureau - July 18, 2019

15 skywalks have planned out of which 6 to open this month-end; no intimation about advertising yet

oOh! drives Trade Me real time DOOH advertising

In Gallery By M4G Bureau - July 16, 2019

Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences