Goafest 2020 to be held from 2nd to 4th April next year

In OOH News By M4G Bureau - November 01, 2019

The 16th edition of the marquee show’s focus continues to remain on driving up the ante of scale, inclusivity knowledge sharing

KENT promotes CamEye with Balloon Tagging activity

In OOH News By M4G Bureau - October 31, 2019

Recently forayed into Automotive Security, KENT targets premium cars with targeted RWA activity

CupShup appoints Sanjay Nanavare as VP - Business Development

In OOH News By M4G Bureau - October 30, 2019

Prior to CupShup, Sanjay was the Deputy General Manager at Khushi Advertising Ideas

Global ad investment forecast to grow 6% to $656 billion in 2020

In Research By M4G Bureau - October 30, 2019

Internet is the fastest growing ad medium in each sector except technology & electronics, where out of home (OOH) is set to rise fastest at 11.4%, says WARC Report

Panasonic to launch OOH LEDs soon

In OOH Solutions By Bhawana Anand - October 30, 2019

The company already ventured into DOOH industry with hardware & software is set to revolutionize the outdoor space with new LEDs

‘OOH an organic choice in our media planning’: Sagar Kocchar

In Viewpoints By Bhawana Anand & Pray Jani - October 29, 2019

Sagar Kochhar, Chief Marketing Officer, Rebel Foods highlights the tangible outcomes from OOH advertising and the media preferences of the brand

SDMC invites 3 tenders for different formats

In OOH News By M4G Bureau - October 25, 2019

The tender is to allot advertising rights for unipole, toilet blocks and Flag/Mupi/Advertisement instruments/Product display platform/LED spread across their jurisdiction

Cred App makes moviegoers fall in love with credit cards

In Campaigns By M4G Bureau - October 24, 2019

A 3 week long campaign is running in PVR & INOX across Bangalore, Mumbai and Delhi

OOH bags 1st spot in Imagica’s new marketing plan

In Campaigns By Pray Jani - October 24, 2019

The themed park re-imagines itself into Amaze-ment park using strategic OOH formats

Namaste Ranchi greets Central

In Campaigns By M4G Bureau - October 23, 2019

The OOH campaign rolled out to announce the store launch welcomes masses to their store