MP Tourism empanels 4 specialist agencies for OOH promotions

In OOH News By Bhawana Anand - January 15, 2020

These agencies will handle the complete outdoor & BTL planning, buying and execution across several touchpoints

BackLite Media in exclusive 5-yr pact with Novo Cinemas

In Digital OOH By M4G Bureau - January 14, 2020

BackLite Media to supply on-screen advertising and branding for customers across the GCC

Tender out for FOB branding at Bandra Station

In OOH News By M4G Bureau - January 14, 2020

The Western Railway recently published a tender, offering advertising rights for the Bandra station

Kolkata Metro Rail passes tender for train branding

In OOH News By M4G Bureau - January 14, 2020

The metro rail authority offer advertising on the outside and inside of 4 metro rails

McDonald’s tempts foodies with multiple offers displayed on mall media

In Campaigns By Pray Jani - January 14, 2020

The campaign was executed by MOMS at Mumbai’s high-end malls

Thane Municipal Corporation passes tender for Advertising Rights

In OOH News By M4G Bureau - January 13, 2020

TMC looks for bidder on their latest tender for direction board advertising

AAI extends date for rights at Manali Airport

In OOH News By Pray Jani - January 09, 2020

A corrigendum was published recently to re-schedule the final date for bids

It’s business as usual for FoB, bqs, transit media in Bengaluru

In OOH News By Bhawana Anand - January 09, 2020

The mandate for the use of eco-friendly media material is the only major challenge as it significantly increases the cost of advertising, says H V Surendranath, COO, Prakash Arts

Another tender published for Indore station

In OOH News By M4G Bureau - January 08, 2020

Sole advertising rights offered for platform no. 04 of Indore station

Will wi-fi on board Metro trains alter ad consumption patterns?

In OOH News By Bhawana Anand - January 07, 2020

Media concessionaires operating on DMRC networks have mixed views on the likely impact on ad consumption