Results For "advertising"
1826 News Found
Pepsi uncorks blind taste test in Netherlands
In Campaigns By M4G Bureau - November 16, 2018
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
UK’s Open Outdoor Media secures £1m funding
In OOH News By M4G Bureau - November 16, 2018
The funding will help the firm to secure additional advertising sites
Lucknow Nagar Nigam brings down roadside media
In OOH News By Bhawana Anand - November 13, 2018
The Nagar Nigam’s action is being attributed to the fact that the body no long enjoys the right to directly raise taxes from the advertising industry
Digital interactive kiosks coming up in NDMC areas
In Digital OOH By Bhawana Anand - October 31, 2018
The kiosks, developed by Enhance Tech Labs, will have an interactive public information display on one side, and advertising display on the other
Puma vests Havas Media with media buying and planning duties
In OOH News By M4G Bureau - October 30, 2018
This follows a review conducted by ID Comms, a global management consulting company for media and advertising toward transforming Puma’s approach to consumer marketing
‘OOH delivers good RoI & strong brand recall among TG’
In Viewpoints By Shradha Mishra - October 30, 2018
Shreyansh Kapoor, Vice President, Kashi Jewellers shares the brand’s outlook on OOH advertising
Dentsu Impact wins creative mandate for Mobiistar in India
In OOH News By M4G Bureau - October 29, 2018
Ventured in India this May, the brand has roped agency to handle communication, strategy, advertising and branding
‘OOH advertising is a good catalyst for product promotion’
In Campaigns By Shradha Mishra - October 25, 2018
FMCG brand Ganesh Papad is planning a fresh campaign in select Tier 1 cities
Odisha beckons tourists globally ahead of Hockey World Cup
In Gallery By M4G Bureau - October 24, 2018
Odisha Government has unfurled a full-fledged OOH campaign within India and the overseas
IOAA appoints A R Sreedhar as General Manager
In OOH News By M4G Bureau - October 24, 2018
Sreedhar is a Chartered Accountant with 24 + years in various roles including National Commercial Head for a Consumer Durables giant