Common currency, inclusive membership, collaborative ecosystem, upskilling programmes – IOAA focus areas: Pawan Bansal

In OOH News By Rajiv Raghunath - November 03, 2023

Pawan Bansal, Chairman, IOAA spoke about the industry body’s high priority areas in his address in the 2nd World Out of Home Organization (WOO) APAC Forum being organised in Bali, Indonesia

Consolidation, coordinated adtech, measurement metrics, standardisation key to APAC OOH growth: Tom Goddard

In OOH News By Rajiv Raghunath - November 02, 2023

WOO President Tom Goddard set the context for the deliberations in the 2nd WOO APAC Forum being organised in Bali

World Out of Home Organization announces first in-person Africa Forum

In OOH News By Rajiv Raghunath - October 30, 2023

The Forum will take place in Cape Town, South Africa during March 11-13, 2024

OMG Singapore CEO Chloe Neo to deliver the keynote at WOO Asia Forum; Grand Visual's Jay Young to speak on creativity

In OOH News By Rajiv Raghunath - October 03, 2023

World Out of Home Organization 2nd APAC Asia Forum coming up in Bali, Indonesia from November 1-3

“We've made rapid progress in unifying our particular media world”

In Viewpoints By Rajiv Raghunath - September 29, 2023

Tom Goddard, President, World Out of Home Organization (WOO) highlights the importance of a collaborative approach to growing the OOH business. He also speaks about the key themes of the upcoming 2nd APAC Regional Forum in Bali on Nov 1-3. Edited excerpts of the interview with Rajiv Raghunath.

WOO engages Media4Growth as Media Partner for APAC Regional Forum in Bali on Nov 1-3

In OOH News By M4G Bureau - September 28, 2023

The Forum will be held at Conrad Bali

World Out of Home Organization adds 11 new members from four continents

In OOH News By M4G Bureau - September 25, 2023

Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and one a national regulatory body.

World Out of Home Organization signs up Citix from Kazakhstan as 200th member

In OOH News By M4G Bureau - September 08, 2023

Citix is an innovative technology developer at the intersection of Smart Cities and AdTech

OOH global revenue tops $40bn in new WOO Global Market Index report

In OOH News By M4G Bureau - August 01, 2023

OOH market share against other media to go up to 5.1% from 4.7% in 2022

World Out of Home Organization announces 2nd APAC Regional Forum

In OOH News By M4G Bureau - July 25, 2023

The Forum will be held in Bali, Indonesia from November 1-3