UP Talks OOH: Keynote address by Shree Prakash Singh

In OOH News By VJ Media Bureau - November 14, 2013

Kick starting the 3rd edition of Talks OOH to be held in Uttar Pradesh on November 15th in Lucknow, the keynote address will be delivered by Shree Prakash Singh, Special Secretary, Urban Development Department, Uttar Pradesh.

UP Talks OOH: Panel discussion on"Removing clutter... who's responsibility...

In OOH News By VJ Media Bureau - November 14, 2013

While the outdoor advertising industry comes across as a great channel to reach the mass audience, it is often a cluttered and crowded space that poses a challenge for a brand to stand out and get noticed. At UP Talks OOH organised by VJ Media Works to be held on November 15th at Lucknow, the event will hold a panel discussion to address the issue of clutter in the OOH market and whose responsibility it is.

UP Talks OOH: Jagran - Outdoor Matters

In OOH News By VJ Media Bureau - November 13, 2013

The outdoor advertising medium has always been used extensively in communicating Jagran's brand imagery in the country. At the UP Talks OOH event organised by VJ Media Works to be held on November 15, 2013 in Lucknow, Vinod Shrivastava, GM - Brand Development, Jagran Group shares his views on the brand's overall experience of the OOH market in Uttar Pradesh and the way forward.

UP Talks OOH : Outdoor Matters

In OOH News By VJ Media Bureau - November 13, 2013

The real estate sector has always widely used the OOH medium to attract attention and connect with any market in the country. Khalid Masood, Joint MD, Shalimar Corp Limited, a popular real estate developer in Lucknow, shares his views on the brand's experience of the OOH medium in Uttar Pradesh, at the UP Talks OOH event organised by VJ Media Works to be held on November 15th in Lucknow.

UP Talks OOH: 'How agencies can add value to media owners' business'

In OOH News By VJ Media Bureau - November 12, 2013

Agencies and media owners have their own dynamics that work at different levels in the OOH industry. For a win-win situation both need to add value to the other. Raj Mohanty, Vice President Kinetic India, will talk on the role of agencies at the UP Talks OOH event organized by VJ Media Works on November 15th in Lucknow.

UP Talks OOH:'Creating a successful partnership with outdoor media in Lucknow'

In OOH News By VJ Media Bureau - November 12, 2013

The state of the OOH industry in any state is a reflection of how well the authorities and the industry support each other. Vishal Bhardwaj, P.C.S, Additional Muncipal Commissioner - Lucknow, will throw more light on this at the UP Talks OOH event organized by VJ Media Works on November 15th in Lucknow.

OAP aims at 360 degree positioning

In OOH News By Nabamita Chatterjee - September 04, 2013

The agency aims to expand their services further with networks in cities like Guwahati, Bhubaneswar and outside the country with Bangladesh in the near future.

'OOH is the best medium to capture the youth'

In Viewpoints By M4G Bureau - July 25, 2013

Simeran Bhasin, Marketing Head -- Fastrack & New Brands at Titan Industries Ltd, on why OOH works well when it comes to youth.

'Digital needs customized content'

In Viewpoints By M4G Bureau - July 19, 2013

Siddharth Subramaniam, Principal Media Consultant, ITC Foods, on why OOH works in spite of the many issues.

OAC 2013: Outdoor Advertising Convention (OAC) 2013 kicks off in Goa

In OOH News By VJ Media Bureau - July 05, 2013

The 9th edition of OAC 2013, a two-day event for the outdoor advertising fraternity was inaugurated at the Grand Hyatt, Goa.